Today, Jivox, an online video advertising service for SMBs that we've covered in the , announced the launch of a "one-of-a-kind", online video advertising affiliate program for publishers, agencies, and other referral marketers. The program provides these affiliates with an opportunity to offer their own customers and users multiple options for online video advertising services.
All Jivox affiliate partners will receive specific customer promotions and savings to drive Jivox registrations and sales targeting; highly effective business-building links, creative assets, and proven Best Practices to drive conversions; and a monthly newsletter with updates on promotions, best-converting links and more. In addition, publisher partners will receive a custom access page that is co-branded and hosted by Jivox, as well as a publisher portal that enables them to administer and manage advertiser campaigns internally.
"The Jivox affiliate program allows all our partners to participate in the fast-growing online video advertising category by providing three levels of integration into our online video platform," said Jim Gustke, vice president of marketing and product management at Jivox. "The Jivox online video service is a modular platform that includes ad creation, online hosting and targeting, and access to the online publisher network, which allows our partners to offer all or some of its components. No matter how our partners choose to integrate, by signing up as a Jivox online affiliate, they can give their customers access to highly effective, locally targeted video advertising,"
The affiliate program offers 3 tiers of participation:
- Publisher Affiliates: Online publishers make available a co-branded version of the Jivox online video ad service to their advertisers and market the Jivox service across their sites.
- Agency Affiliates: Advertising, marketing and creative services agencies offer online video advertising services to their clients and manage client relationships through a Jivox master account.
- Referral Affiliates: Publishers refer their advertisers and web site visitors to Jivox, where they can easily create, publish, and manage their own targeted video ads.