Google Launches TV Ads Online Beta – Youtube Shows

Google TV Ads now lets anyone reach television viewers, provided they are watching that television online. The new program allows you to place video ads during the commercial breaks of the show.

It works in the same way as Google TV Ads: advertisers can target specific programs and select their cost-per-thousand (CPM) bid. Based on their targets, budget and bid, ads are inserted in the same program breaks that were designed for advertising when the programs first aired. Ads may also be shown pre-roll and post-roll, if you as a content publisher are interested in that.

Today, YouTube launched a new destination for full-length shows and movies, and advertisers will be able to use Google TV Ads Online to reach the millions of people who come to YouTube to watch this content. That’s not only good for advertisers, but content partners who are looking to generate revenue from their videos online. Ads will also be shown on other websites that carry full-length video programs.

Google TV Ads Online is still in beta and available to advertisers by invitation only.

About the Author - Christophor Rick
Christophor Rick is a freelance writer specializing in technology, new media and consumer electronics. His work appears on numerous sites across the web including ReelSEO. He is also Vice-President of Business Development and Publishing at Gamers Daily News and his past work has included press releases, copywriting, travel writing and journalism. He went to uni for Biotechnology, did an internship with NASA and has written 2 as-yet-unpublished books (a 3rd is in progress). His newest project R2 Relations is leveraging the power of social networks to increase brand awareness and traffic for companies and their products and creating online communities for increased interaction with the products and brands.

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