The Future of Television Is International - Report From NATPE
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International expansion is going to be vital to the growth of the cable and network TV business over the next several years. At the NATPE conference in Las Vegas, I interviewed Discovery Communications CEO David Zaslav. David talked about the opportunities in markets like India, Russia and Romania and explained why TV companies should focus resources there.
Also in this week’s episode, I spoke with the digital head at top-rated cable network USA about how to best extend a TV show onto the Web.
What do you think? ▼
About the Author - Daisy Whitney
By day, Daisy Whitney is a producer, on-air correspondent, podcaster and raconteur in the new media business. She produces conferences for iMedia and provides strategy consulting to businesses on their online video presence and the online video marketplace. As a reporter, Daisy covers new media for NBC’s KNTV, ABCNews.com, Beet.TV, MediaPost and others. She also hosts the top-ranked iTunes audio podcast “This Week in Media,” which you should totally subscribe to. - View All Posts By Daisy Whitney
