This week on The Reel Web we look at Warner Brother's upcoming web series called, "Aim High," which releases on Facebook with some very innovative social aspects. We also cover a reported rumor that YouTube is paying a few creators to produce scheduled content and what that means for the site's future and for people like us, as well as a look at why Showtime's release of their new show, Homeland, on YouTube is such an ingenious marketing move. ABC's news show, 20/20, also covered YouTube two weeks ago in their story titled, "Generation YouTube." And finally, finally adds subscriptions to their already solid feature set.

What Is The Future Of YouTube?

Last week's episode.

This week's stories:


  • Tim Severson

    I don't know if it'll catch on right off but I think it's something for the future. I believe regular videos will still have a space as well as professional vids.

    • ReelSEO

      Yeah. It sounds like YouTube is trying to do both, but since they already have so much user-generated content coming at them faster than they can handle, focusing more on the professional side takes more time and intentionality. It may bring more credibility to the site, as well.

  • Dan Creech

    Youtube is going the route of

  • Pam Brossman

    If the rumors are true I do not think it is a good move. If people want to watch professionally made videos they will go and watch TV or download a DVD. YouTube is about real people, real lives and real communication. People will start hanging out on Facebook instead of YouTube if that is going to be the only place they can watch non commercial content. Commercial content is not 'social' and social is the new community so I for one think it will be a bad idea to kick out the small guy. If they want to make a 'Linkedin Type' high end corporate commercial version where those who want to just watch highend productions, then just make a spin-off area and keep the current YouTube just the way it is. That is my opinion.

    • ReelSEO

      I tend to agree with you, although I'm not sure I'd label commercial content as being unsocial, nor would I say all non-commercial content is social. It depends on what the creator does with it and how a community surrounding it responds to the creator's social efforts. I think we'd agree on this.

  • Pam Brossman

    Love the facebook launch of the Warner Bros Aim High movie I think it is a brilliant idea and will be hugely popular.

  • ReelSEO via Facebook

    Kevin Nalty has several Facebook pages. Nalts from YouTube, Nalts, which one is the official one?

  • ReelSEO via Facebook

    BTW - we have news stories last week in here from Nalts and more...

  • Yopie Irawan via Facebook

    Youtube 3D maybe ? LOL

  • Video Leads Online

    Hey Tim, you found a shirt with stripes that go up and across! Cool. Like the teaser on the YouTube channel rename... still waiting for the gem of info. I'll check out the Homeland preview you mentioned.

    As far as the little guy... I imagine we will still be uploading, and if there are pro-series more people watch, eventually that may squeeze out the little guy, but I don't see it as much of a shift of the existing viewers, maybe just a way to get more people that 'lean back' and watch more of YT on their TV screens. The new eyeballs may come over to our 'little productions' a few at a time, but I think it just adds a new set of eyeballs to YT.

  • BigLook360 via Facebook

    We will be there! We think the future of YouTube has everything to do with interactivity.