YuMe Articles

Yume Video Advertising Network Hires New CEO

Online video advertising network YuMe appointed Michael Mathieu as their new CEO, replacing the co-founder and previous CEO, Jayant Kadambi. Kadambi will stay on as president and a member of the board. Michael Mathieu was previously the president of Freedom Interactive, the internet division at ...

YuMe To Serve Video Remnant Ads for Microsoft

Online video advertising ad network YuMe signed a deal with software giant Microsoft to sell remnant video advertisements (unsold inventory) across Microsoft's online properties, the companies announced. Under the agreement, YuMe will sell Microsoft's excess online video ads as part of YuMe's lineup of publishers, ...