Second Screen Video Ad Viewing Peaks During Prime Time Hours [Report]

Second Screen Video Ad Viewing Peaks During Prime Time Hours [Report]

Viewers of online content are more likely to use their smartphones or tablets in the evening during the latter part of the week than any other time says a new report from Tubemogul. While this makes sense, it's interesting to see how iOS users are turning to their iPads rather than their iPhones during this time.