Brightcove Articles

Brightcove Announces Video Content Exchange Initiative

Brightcove Announces Video Content Exchange Initiative

Brightcove announced a new program today for Video Cloud Pro and Enterprise customers. It's something that was a trend last year I think. They've started a Content Exchange Initiative that allows Video Cloud users to, basically, syndicate content out to their sites to boost the …

Online Video Monetization – What Are Your Options?

Online Video Monetization – What Are Your Options?

So you’ve gotten pretty good at this online video thing, and now you want to start thinking about monetizing your content. But that can act as a roadblock for many video creators and businesses who aren’t sure what all their options are for making money …

Brightcove App Cloud Expands Features: Push Messaging, New Analytics

Brightcove App Cloud Expands Features: Push Messaging, New Analytics

Brightcove has announced an expansion to its App Cloud feature set over in Spain at Mobile World Congress. If you're trying to reach Android, iOS and other mobile web users, you might be interested. The new features include intelligent cross-platform push messaging and content-level analytics …

Jumpstart Your 2012 Video + Social Media Marketing Strategy (Webinar Replay)

Jumpstart Your 2012 Video + Social Media Marketing Strategy (Webinar Replay)

Earlier this month, we held a webinar in conjunction with Brightcove titled, "Jumpstart Your 2012 Video + Social Media Marketing Strategy." Courtney Pierce, Product Marketing Director at Brightcove, presented several case studies with leading brands like Philips, Intuit, Holland America, Oracle, Intel, to demonstrate how …

Driving Video Views & Engagement With SEO & Social Media

Driving Video Views & Engagement With SEO & Social Media

Our founder, Mark Roberston, had a chance to serve as moderater at the Streaming Media West conference on a panel discussion entitled Driving Video Views and Engagement With SEO & Social Media. With Josh Warner of Feed Company, Gregg LaRoche of Brightcove, and Patrick Starzan …

Video Search Online Versus Connected TV Search & Discovery?

Video Search Online Versus Connected TV Search & Discovery?

ReelSEO's own Mark Robertson spoke last October at the Streaming Media Europe conference in London. He was on a panel with some great folks like Vanessa Vigar & Thomas Dvorak–all moderated by Streaming Media's editor Eric Schumacher-Rasmussen–called Search, Recommendation, & Discovery. And now we have the video of …

SOPA And PIPA May Cripple The Web Video Ecosystem, Unless We Fight It

SOPA And PIPA May Cripple The Web Video Ecosystem, Unless We Fight It

I interview entertainment and new media attorney Gordon Firemark for a guide on two controversial bills in Congress and the top online video crisis of 2012 – the Protect IP Act (PIPA) and the Stop Online Piracy Act (SOPA), which are threating to censor our …

Showtime Content On Roku, Starting With Shameless & House Of Lies

Showtime Content On Roku, Starting With Shameless & House Of Lies

Not wanting their competitor HBO to steal every last bit of thunder in the streaming business, Showtime is getting into the mix by signing a deal with Roku that will allow access to their content.  The first offerings will be for a few full episodes …

Half Of All Mobile Video Views Are On Android Phones

Half Of All Mobile Video Views Are On Android Phones

Yesterday we looked at the recent report from Brightcove and TubeMogul entitled Online Video & The Media Industry – Special Features: Full Length Episodes, Mobile Engagement, and how the study showed that Facebook referrals for video dropped from Q1 to Q2 in 2011, while search referrals …

Search Still No. 1 Referrer of Online Video Traffic, Facebook Slips

Search Still No. 1 Referrer of Online Video Traffic, Facebook Slips

Brightcove & TubeMogul recently released their quarterly research report for Q1 and Q2 of 2011, entitled Online Video & The Media Industry – Special Features: Full Length Episodes, Mobile Engagement. The report focuses on three areas: platform usage, online video engagement and discovery, and mobile …