Brightcove Articles

Reel Simple Syndication Service - Video Ads for Feeds

This week, according to a post on their blog, Pheedo, has launched video ads that can reach users via RSS feeds subscribed to in Google Reader, Bloglines, NewsGator and other feed readers. According to the company, video ads will appear within feeds provided by publishers ...

Online Video Given "Highest Focus" In 2009's Digital Marketing Campaigns, Says Survey

Yesterday the online video platform, PermissionTV, released its survey findings on online video initiatives for 2009. One standout finding: 2 out of 3 respondents listed online video as a primary focus of their 2009 digital marketing campaigns – higher than every other category, including social ...

Tubemogul Real-Time Viewership Analytics and Syndication Options for Brightcove

Today, TubeMogul announced a partnership with Brightcove whereby Brightcove's customers will benefit from new analytics and syndication capabilities provided by TubMogul. Brightcove customers will now be able to activate TubeMogul's InPlay analytics plugin which tracks viewership analytics in real time to provide insight into audience ...

The Brightcove Alliance Launches With More Than 90 Partners

Brightcove Inc. today announced the formation of the Brightcove Alliance, a global ecosystem of leading technology and distribution partners who have integrated with the Brightcove online video platform, as well as solution providers building customer websites and video applications using Brightcove. Through the Brightcove Alliance, ...

Ooyala Launches Exlusive Promotion for BrightCove Network Customers

Ooyala has launched an exclusive promotion for Brightcove customers who are affected by the announcement last week that they would be closing the "Brightcove Network." ReelSEO has covered Ooyala in previous posts and we utilize their service for many of our videos. Bismarck Lepe, the ...

Conde Nast Chooses Brightcove for Online Video

Brightcove Inc. and Conde Nast Publications today announced a corporate-wide deal enabling the publisher to use the Brightcove online video platform to launch advertising-supported video initiatives across the company's websites. The first Conde Nast websites to launch with Brightcove include Wired.com, Portfolio.com, Glamour.com, Parade.com, and ...

BrightRoll Announces Video Advertising Network Integration With Brightcove

BrightRoll, the largest branded video advertising network, today announced it has built a joint integration path for online video ad serving with Brightcove, the leading online video platform. This partnership will enable joint Brightcove and BrightRoll customers to integrate with the BrightRoll video advertising network, ...

TheFeedRoom Enterprise Video Platform 4.0 Released

On the heels of the recent relaunch of NYTimes.com video with Brightcove, The FeedRoom has announced its new FeedRoom 4.0 Enterprise video platform (EVP).  Below is the announcement from the FeedRoom. The FeedRoom, a leading provider of online video solutions for media companies, corporations and ...

NYTimes.com Launches New Online Video Platform With Brightcove 3

NYTimes.com launched a new video platform today powered by Brightcove 3 (check out our interview with Brightcove) that allows for video content to be more easily integrated into their content sections and provides an overall enhanced user experience.  Apart from the complete redesign of the ...

The Brightcove 3 Interview: Merging Video SEO Technology With Strategy

In an earlier article we covered Brightcove's announcement of their new video online video platform - Brightcove 3.  Brightcove's Senior VP of Marketing and Strategy, Adam Berrey, talks with ReelSEO's Grant Crowell on the new version's improved features for Video SEO, their newly-added "Basic" edition ...