China Tightens Control Over Offline and Online Media

China Tightens Control Over Offline and Online MediaChina is announcing the next step in its plan to tighten control over the internet and with video sharing.

China will take a new step Thursday to tighten control of the Internet when rules go into force limiting online video-sharing to state companies. But regulators, wary of hurting a fast-growing industry, are expected to let private operators work around the restrictions.

The rules are aimed at expanding a Chinese censorship system that tries to block Internet use to spread dissent while promoting it for business and education. Communist leaders are especially anxious about unflattering video showing up online ahead of the Beijing Olympics in August, a major prestige project. - Via AP

In addition, new regulations were released by China's State Administration of Radio, Firm, and Television (SARFT) that will affect advertisements in particular during the upcoming, Spring Festival.

The SARFT requested all radio and television stations put social effects at the forefront and strictly follow regulations on advertisements and reiterated that all broadcasting media must monitor TV and radio programs during the holiday. According to SARFT, that more than 3,000 ads were found to be sexually suggestive or false and had subsequently been revised or removed from TV and radio broadcast across China last year.

"Radio and TV stations across the country have examined their broadcasting lists and the months of efforts to crackdown on illegal ads have taken effect," the SARFT said. - Via

About the Author -
Mark Robertson is the Founder and Publisher of ReelSEO, an online information resource dedicated to the fusion of video, technology, social media, search, and internet marketing. He is a YouTube Certified, video marketing consultant and video marketing expert, popular speaker, and considered to be a passionate leader within the online video and search marketing industries. View All Posts By -

What do you think? ▼

Comments are closed.