China Kills Worlds Largest Video Sharing Site

China Kills Worlds Largest Video Sharing SiteToday, Chinese video sharing service Tudou.com, which claims to stream nearly five times as much video as YouTube, fell victim to an intense power struggle in the Chinese bureaucracy. Chinas State Administration of Radio, Film and TV SARFT has asked Tudou to cease operations, according to several well-informed bloggers. This is the latest move in SARFTs ongoing quest to claim jurisdiction over an important part of Chinas Internet.

Last year Chinas censor for audio-visual media issued an order claiming mostly privately owned full ownership over all China-based video host ventures. It wasnt the first time SARFT tried to expand beyond its traditional beat, but previous efforts all failed. In February days after that regulation officially took effect SARFT announced it would grandfather existing operations — reducing the ban on privately owned video hosts to newcomers, in an industry that already suffers from huge overcapacity.

Meanwhile, in an effort to escape the looming grip of the censor, Tudou had been preparing major partnerships including with Chinas central TV station, CCTV that would fall under SARFT jurisdiction.

SARFT saw a way to get even: Tudou which claims it checks all videos before they go online apparently missed some porn. When this was revealed, CCTV canceled the partnership agreement, which it called "unhealthy." At that point, SARFT reportedly asked Tudou to shut down. Since SARFT could not conquer the online video industry through legal measures, its now trying to bring it to heel through moral appeals.

As of this writing, Tudou.com is still available online.


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About the Author -
Mark Robertson is the Founder and Publisher of ReelSEO, an online information resource dedicated to the fusion of video, technology, social media, search, and internet marketing. He is a YouTube Certified, video marketing consultant and video marketing expert, popular speaker, and considered to be a passionate leader within the online video and search marketing industries. View All Posts By -

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