Stephen Baker On Video SEO – Beyond Metadata 2 of 3

Stephen Baker, CRO of, presents "Beyond Metadata; Plugging Multimedia into the Search Economy,” at the Video Search Summit in San Francisco, CA.

This is part 2 of 3  | Part 1 here

  • Discover how to make your video visible to the major search engines and increase the organic traffic to your site
  • Learn how new speech to text innovations enable video clips to be robustly indexed increasing discoverability by Web search engines and in turn, increasing your online viewers
  • Find out how to improve the relevance and accuracy of your Video Search results by using full text transcripts to provide key word search for video online and jump to the point in the file where the word is spoken
  • Tap contextual advertising revenue streams with your multimedia assets by exposing the text from your videos to advertising programs such as Google AdSense and Quigo.

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About the Author -
Mark Robertson is the Founder and Publisher of ReelSEO, an online information resource dedicated to the fusion of video, technology, social media, search, and internet marketing. He is a YouTube Certified, video marketing consultant and video marketing expert, popular speaker, and considered to be a passionate leader within the online video and search marketing industries. View All Posts By -

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