Football was the theme of the two most popular branded Instagram videos of the past week, attracting over 270,000 likes between them. NatGeo brought us some beautiful slo-mo footage from the streets of Brazil, while FC Barcelona celebrated the life and times of Argentine superstar Lionel Messi. Samsung make two appearances, for the GalaxyS5 and for its super-fridge. Jack in the Box push another hotter-than-fire meal, and the BBC wraps up the Glastonbury Festival in 15 seconds. Welcome to the stand-out Instavids of the week.
Best Branded Instagram Videos of the Past 7 Days
Not only is the GalaxyS5 a yummy looking phone, it has, along with the usual gubbins, the ability to minimize or eliminate shadows via its high-dynamic-range feature. This 15-sec clip is taken directly from a longer YouTube video and Samsung are using Instagram to promote both that, and the phone itself.
#2 Jack in the Box
Jack in the Box consistently produce quirky micro-video content on Instagram, and moving on from the Blazin' Chicken Burger, here's its latest mouth-burning offering, the #Hellapeño Munchie Meal. Which looks….interesting.
Glastonbury is the world's biggest music festival, and around 180,000 people (including ReelSEO peeps) just celebrated 3 days of mud, Dolly Parton, and vegan burgers. The BBC – which broadcasts the event in the UK – also kept users of its Instagram channel updated with news from the Somerset mega-concert.
An increasing trend for automobile short-form video seems to focus on the sound of the exhaust, or the engine or some other part of the car. Here, the brand brings us footage of the SLS AMG from the Goodwood Festival of Speed. Not the most exciting of Instavids, although 20K followers loved it.
Samsung sneak in again this week with its showcase of the, frankly brilliant, Food ShowCase Refrigerator. How has nobody thought of this genius concept for displaying food before?
Most Popular Branded Instavids of the Past Week
Those were the pick of the most creative/interesting Instavids of the weeks – but which ones actually engaged the viewing public enough to like them in their thousands? Thanks to Shareablee, we can tell youu.
NatGeo had the most liked branded Instagram video of the week with another in its series from Brazil. This one attracted 140,000 likes.
Lionel Messi (I would argue) has been the star of the 2014 World Cup so far, and his home team, Barcelona, takes a moment to celebrate his achievements, past and present. 136K fellow Barca fans joined in with their apppreciation in terms of likes.