Mark R Robertson

Marketers Should Use TrueView Ads on YouTube [Creators Tip #103] youtube trueview 260x170

Marketers Should Use TrueView Ads on YouTube [Creator's Tip #103]

Here's exactly why you should be using TrueView ads when you set up a YouTube marketing campaign, as illustrated by Greg Jarboe in this week's Creator's Tip. Jarboe has seen why these ads are incredibly powerful in today's YouTube advertising.
10 Ways of Engaging Your Viewers on YouTube [Creators Tip #101] engagement 225x170

10 Ways of Engaging Your Viewers on YouTube [Creator's Tip #101]

How do you get people talking about your content in a meaningful way, and getting all the social value out of YouTube that you can--driving engagement and creating a community of people who actively care about your content? Well, here are ten awesome ways to do that.
Stabilize Shaky Footage with Adobe Premiere warp stabilizer 260x170

Stabilize Shaky Footage with Adobe Premiere

So you have some footage that has just a little more shake than you'd like. Fortunately for you, you have some options in post-production through Adobe Premiere's Warp Stabilizer feature. Just remember, fix that before you get to this point next time.
3 Proven YouTube Best Practices to Drive More Views online video audience 260x170

3 Proven YouTube Best-Practices to Drive More Views

We talk to Rob Sandie at vidIQ about three simple practices that can help drive views. While good content is a great place to start, this is how you can position it to thrive. And there's all sorts of statistics to back it up. Boom.
How to Create the Sin City Effect in Adobe Premiere 44 Sin City Effect Thumbnail 2REELSEO BRANDING 260x170

How to Create the Sin City Effect in Adobe Premiere

Getting that black and white and just one other color effect is easy when you follow these steps in Adobe Premiere (Final Cut Pro is similar). It's a color correction technique that has been used in movies like Sin City and Pleasantville and you can use it when you want to do something a little creative with your video.
Can A Mobile Phone Shoot Business Videos? 42 Cell Phone Videos Thumbnail 1 NO BRANDING 260x170

Can A Mobile Phone Shoot Business Videos?

Using the camera in your phone to shoot a business video can be an attractive thing for people looking to create video on the cheap. Unfortunately, with these types of cameras, the limitations are such that there are very few instances when it makes sense to use them.
7 Tips for Marketing to Women on YouTube [Creators Tip #95] lizzie bennet 205x170

7 Tips for Marketing to Women on YouTube [Creator's Tip #95]

Marketing a YouTube channel to women can be hard...especially for us guys. But luckily, there's a network called Kin Community out there who knows all the tips to get women watching your show, if that's the demographic you're aiming for.