Mark R Robertson

Three Tips To Help Your Video Gain Traction Online traction 205x170

Three Tips To Help Your Video Gain Traction Online

How do you get your video to gain some steam once you publish it? How do you get people to care? I mean, you know it's good...but how do you get others to feel the same way? It's all about finding influencers who have the same interests as you, and learning how to talk to them.
Marketers Should Use TrueView Ads on YouTube [Creators Tip #103] youtube trueview 260x170

Marketers Should Use TrueView Ads on YouTube [Creator's Tip #103]

Here's exactly why you should be using TrueView ads when you set up a YouTube marketing campaign, as illustrated by Greg Jarboe in this week's Creator's Tip. Jarboe has seen why these ads are incredibly powerful in today's YouTube advertising.
10 Ways of Engaging Your Viewers on YouTube [Creators Tip #101] engagement 225x170

10 Ways of Engaging Your Viewers on YouTube [Creator's Tip #101]

How do you get people talking about your content in a meaningful way, and getting all the social value out of YouTube that you can--driving engagement and creating a community of people who actively care about your content? Well, here are ten awesome ways to do that.
3 Proven YouTube Best Practices to Drive More Views online video audience 260x170

3 Proven YouTube Best-Practices to Drive More Views

We talk to Rob Sandie at vidIQ about three simple practices that can help drive views. While good content is a great place to start, this is how you can position it to thrive. And there's all sorts of statistics to back it up. Boom.
7 Tips for Marketing to Women on YouTube [Creators Tip #95] lizzie bennet 205x170

7 Tips for Marketing to Women on YouTube [Creator's Tip #95]

Marketing a YouTube channel to women can be hard...especially for us guys. But luckily, there's a network called Kin Community out there who knows all the tips to get women watching your show, if that's the demographic you're aiming for.
5 Effective Video Styles for Video Marketing [Creators Tip #93] movie camera 208x170

5 Effective Video Styles for Video Marketing [Creator's Tip #93]

Now that we've covered the different types of video marketing, it's time to cover the different video styles you can use for that marketing. What are the pros and cons of each of these styles? It's good to know what you're getting into before you start.
6 Types of Video Marketing and How They Work [Creators Tip #92} reelseo 250x170

6 Types of Video Marketing and How They Work [Creator's Tip #92}

There are six types of video marketing that a business can use when attracting interest in a product. Which one works best for you? Do all of them work best for you? Are you that kind of video junkie? Read on, and discover a marketing strategy that works.
9 Viral Video Factors to Keep In Mind When Creating Content [Creators Tip #91] viral videos 205x170

9 Viral Video Factors to Keep In Mind When Creating Content [Creator's Tip #91]

There seem to be a lot of bullet points to cover when it comes to creating a viral video. While none of the following factors actually guarantee one, it's good to know whether or not your video has the potential to spread among the masses by checking out the qualities of past viral videos.
How to Create A Permanent Link for Your Hangouts On Air [Creators Tip #90] hangouts 205x170

How to Create A Permanent Link for Your Hangouts-On-Air [Creator's Tip #90]

Do you like using Google+ Hangouts-On-Air? Sure you do. Annoyed that you can't send a link to everybody you know who might be interested well before the air date? Sure you are. Well now, there's a simple step you can take to create a permanent URL people can use at all times.
How Video Strategies Are Affected By Old Media vs. New Media old vs new 260x170

How Video Strategies Are Affected By Old Media vs. New Media

The old media vs. new media debate rages on. But what's important to note when marketing for new media is that, despite it's similarities to old media, it's a completely different animal and should be treated as such. Old media is for the most part passive, while new media is more active.