Mark R Robertson: ReelSEO Author

Mark Robertson is the Founder and Publisher of ReelSEO, an online information resource dedicated to the fusion of video, technology, social media, search, and internet marketing. He is a YouTube Certified, video marketing consultant and video marketing expert, popular speaker, and considered to be a passionate leader within the online video and search marketing industries.

Recent Posts by Mark R Robertson:

How-to Key Green Screen Footage with Adobe After Effects [ReelRebel #50]

How to Key Green Screen Footage with Adobe After Effects [ReelRebel #50]

Adding background footage in post-production can turn a good video into an amazing one and in this week's ReelRebel tutorial we show you an advanced editing technique that will really help you get more creative with your videos. Tune in to find out how to make the most of your video content.

The Berklee College of Music YouTube Marketing Story

The Berklee College of Music YouTube Marketing Story

Berkleemusic is an online music school that is part of the Berklee College of Music.  Hailing from Boston, their online college been around for 10 years or so, and they are the world's largest online music school, teaching 30,000 students in over 130 countries.  They ...

Turn YouTube Comments From Naughty to Nice with YuleTube!

Turn YouTube Comments From Naughty to Nice with YuleTube!

There's nothing more fun than spending hours and hours of time creating, uploading, and optimizing a video and then receiving a notification from YouTube about a new comment, that goes along the lines of, "You suck, you suck-faced sucker" (usually with more colorful words).  No ...

Tutorial: How to Create the Old Film Look Effect for Video [ReelRebel #31]

Tutorial: How to Create the Old Film Look Effect for Video [ReelRebel #31]

When you are editing, you’re usually told to use effects sparingly since a little usually goes along way and you don’t want to overdo it.  Sometimes, however, you want a look that is not quite as subtle.  If this is the case, one option might ...

WeVideo's New Cloud-Based Editor is So Simple, Even a Marketer Can Edit Video

WeVideos New Cloud Based Editor is So Simple, Even a Marketer Can Edit Video

While we were at Streaming Media West last month, we took some time to catch up with WeVideo, the amazingly cool cloud-based video editing people, and found out details about some very neat new features that they've just recently launched as part of their new ...

BlogWorld's NMX 2013 Offers Impressive Lineup of Web TV and Video Expertise

BlogWorlds NMX 2013 Offers Impressive Lineup of Web TV and Video Expertise

BlogWorld Expo, an industry event that we've been a part of for a few years, was originally focused on bloggers and podcasters. As with all things, bloggers are evolving and are becoming multimedia-oriented, content-marketing professionals. And, what's the hottest new media format for content marketing? ...

Rhino Slider Review - Affordable DSLR Camera Slider for Cinematic Video [Reel Rebel #32]

Rhino Slider Review   Affordable DSLR Camera Slider for Cinematic Video [Reel Rebel #32]

On this week's Reel Rebel episode we share another common filmmaking technique that's often used by professionals to capture smooth, cinematic looking shots - through the use of a camera slider.  Professional camera slider systems can be quite pricey and until recently, affordable systems were ...

Learn How to Conquer Depth of Field, One F/Stop at a Time [Reel Rebel #21]

Learn How to Conquer Depth of Field, One F/Stop at a Time [Reel Rebel #21]

On this week's Reel Rebel video production tip, Stephen follows up on our first depth-of-field (DOF) overview to dive a bit deeper into how to control depth of field using your DSLR camera's f-stop. Remember, a shallow depth of field is often desirable as it can produce a more ...

Blip Studios & The Movement Towards Original Video Content Programming: Interview with Steve Woolf

Blip Studios & The Movement Towards Original Video Content Programming: Interview with Steve Woolf

Back in June, Blip.tv launched Blip Studios, getting into the original video content game and positioning themselves to work with brands, talent, and independent producers, where before, they only served as a video hosting and destination site.  With the new launch, they promoted VP of ...

Tips for Getting Great Video Coverage when 'Shooting for the Edit' [Reel Rebel #30]

Tips for Getting Great Video Coverage when Shooting for the Edit [Reel Rebel #30]

On this week's Reel Rebel, Stephen talks about the importance "shooting for the edit" and gives some advice on how to ensure that when you're shooting video, you capture enough footage of a scene to provide the editors with full coverage and plenty of shots ...

Should You Join a YouTube Network? The Pros and Cons of YouTube Partner Networks [Reel Web #67]

Should You Join a YouTube Network? The Pros and Cons of YouTube Partner Networks [Reel Web #67]

On this week's Reel Web, we cover several online video related news items from the past week including the new YouTube studio space just opened in Los Angeles, updates to VYou's video Q&A platform, and more.  We also spend some time addressing a common question ...

The Benefits of Using Neutral Density (ND) Filters & Gels in Video Production [ReelRebel #29]

The Benefits of Using Neutral Density (ND) Filters & Gels in Video Production [ReelRebel #29]

In a previous ReelRebel episode on video lighting tips we taught you how you can utilize gels on your lights in order to keep your color temperature correct to get the best look for your shot.  In this episode Stephen gives an overview of neutral density ...

YouTube Updates: Google+ Page Integration for Brands, Merchant Annotations, and TV AirPlay (Reel Web #66)

YouTube Updates: Google+ Page Integration for Brands, Merchant Annotations, and TV AirPlay (Reel Web #66)

On this week's Reel Web, Tim gives an overview of several recent updates and new features launched at YouTube including over the past week.  Just yesterday we reported that you will now be able to link your YouTube channel to a Google+ brand page so ...

Why Pre-Production Creative Meetings Are Key to Video Project Planning [Reel Rebel #28]

Why Pre Production Creative Meetings Are Key to Video Project Planning [Reel Rebel #28]

Most people, especially creative types, cringe at the thought of having a meeting. However, when you are putting together a video project it is essential to sit down with the necessary parties, do your brainstorming, define your production aims, style, key messages and target audience, and ensure ...

How Chill.com is Taking Video Sharing to the Next Level via Social Video Discovery & Curation

How Chill.com is Taking Video Sharing to the Next Level via Social Video Discovery & Curation

Earlier this year at Vidcon I had the pleasure of chilling with Marc Hustvedt, Head of Strategic Partnerships for Chill.com, a "social video discovery" platform.  The video curation site was launched because the team at Chill saw a video discovery paradigm that wasn't quite performing ...