Mark R Robertson: ReelSEO Author

Mark Robertson is the Founder and Publisher of ReelSEO, an online information resource dedicated to the fusion of video, technology, social media, search, and internet marketing. He is a YouTube Certified, video marketing consultant and video marketing expert, popular speaker, and considered to be a passionate leader within the online video and search marketing industries.

Recent Posts by Mark R Robertson:

Harnessing Off-Site Videos To Increase E-Commerce Visibility

Videos' impact on search rankings has been discussed here rather extensively in the past.  A few months ago we interviewed Search Engine Marketing and Optimization veteran Bruce Clay who helps clarify the importance of on-site videos for search rankings.

Advice for Video Production Project Management – Market7

Advice for Video Production Project Management   Market7

For those of you who may have missed it, a few months back Christophor Rick posted an in-depth review of an interesting web-based software tool for project management of digital media content, called Market7.  I caught up with the CEO of Market7, Seth Kenvin, to …

The YouTube Video Revolution Turns 5 – Happy Anniversary

5 yrs ago today Chad Hurley registered a URL. Today, more than 20 hours of video are uploaded every minute to YouTube.  If it wasn't for YouTube (and Google I suppose), we might not be as far down the road as we are with online …

Reel Video SEO Strategies and Video SEO Best Practices Webinar

Reel Video SEO Strategies and Video SEO Best Practices Webinar

Last week, I participated in a webinar (produced by Ooyala) all about Video SEO titled, "Reel" Video SEO Strategies & Best Practices." I promised both those who attended as well as those who were unable to attend that I would provide my slides from the …

Download YouTube Videos – How, Where and When Is It Okay?

Download YouTube Videos   How, Where and When Is It Okay?

Is it wrong to download YouTube videos? I guess that depends completely on who you ask.  I'm sure YouTube would tell you that it is.  In fact, they do. Their terms of service says the following, in Section 5: Your Use of Content on the …

Online Video Platform Solutions Focus On Video SEO Goodness

Validation feels good ;-)  What do I mean by this?  Well, over the past year, many of the online video platforms that we write about, have begun to focus a bit on helping their customers deploy videos that are more search engine friendly.  I imagine …

Veeple Launches Search Engine Friendly Video Embed Codes

Today – Veeple, an online video platform that we've covered in the past, announced a new feature for their customers which helps a bit with the long-standing issue of Flash and SEO. They have modified their video embed codes to provide alternative text content for …

“Reel” Video SEO Strategies and Best Practices – Free Webinar

As you all know, having videos that rank well within search engines is pretty cool and currently, at least with regard to the worlds largest search engine (Google), it is far easier to obtain a first page ranking with video thanks to Universal search.

Videos Sell Products – Even If Users Don’t Actually Watch Them

Videos Sell Products – Even If Users Don’t Actually Watch Them

While adding video to your online store isn't exactly new, it is still a medium in its infancy.  Only within the last year or so have retailers begun to wake up to the power of video as a marketing tool that builds customer confidence and …

Web Video Hosting Platforms Comparison Tool – VidCompare

I know that many of our readers are fans of using YouTube as a video hosting platform.  While I completely agree that almost everyone should leverage YouTube itself for its massive audience, and while there are clearly some benefits to using YouTube, (mainly – it …

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