Mark Robertson is the Founder and Publisher of ReelSEO, an online information resource dedicated to the fusion of video, technology, social media, search, and internet marketing. He is a professional online video marketing consultant and video SEO expert, popular speaker, and considered to be a passionate leader within the online video and search marketing industries. Follow Mark on Twitter (@markrrobertson), or Google+.
As you're thinking about your marketing plans for the rest of 2012, there has never been a better time to learn how video, together with social media marketing, can increase the overall impact of all your marketing campaigns. Join ReelSEO & Brightcove for a FREE webinar, titled "Jumpstart Your 2012 Video + Social Media Marketing Strategy." We'll take ...
During my recent tour of Machinima, I got a chance to talk to a lot of great people, including company CEO Allen DeBevoise. One of the topics we spent some time discussing is video advertising and video monetization--how Machinima makes money from their videos and how the future of "content as marketing" is very bright ...
I recently sat down with Michael Green, the CEO of The Collective, "full-service entertainment management, media and content production company." They're the home to a good number of YouTube stars you might know like Fred, iJustine, Freddie Wong, and Annoying Orange, as well as traditional stars like Comedian Kat Williams. We talked about how The ...
We've been sharing some video interviews from my recent trip to the Machinima LA offices, including a tour of the facility and a chat about the company's belief that YouTube is social. I also got a chance to talk with CEO Allen DeBevoise about the Mortal Kombat Legacy web series project and what its success might ...
I had the pleasure of spending some time at the Machinima LA Offices not too long ago, and I got to talk to a lot of great people about all the different facets of life at Machinima. One of those was Allen DeBevoise, the CEO. We talked about how social activity plays into the long ...
I had a chance to catch up recently with our friend Jim Louderback, CEO of Revision3. Jim talks about how video has helped magazine brands recreate a kind of deep-dive content experience on tablets that readers are used to getting from print editions. He then ties that into how online video is attempting to mimic ...
![Machinima_Office_Tour[1]](http://cdn3.reelstatic.com/wp-content/uploads/2012/01/Machinima_Office_Tour1-150x100.jpg "Machinima_Office_Tour[1]")
Of all the YouTube Partners that are succeeding, perhaps none is thriving and growing quite like Machinima. Machinima is the home to a host of recurring and regular programming, most of which is centered around the world of video games--machinima is a modern word used to describe film works that are created from using graphics ...
A few weeks ago I got a chance to sit down with the President and Founder of Feed Company, Josh Warner. We talk a bit about how Feed Company began and what they're up to with regard to video seeding, social media, video marketing. Among the things Josh talks about is the importance of video ...
We spend so much time praising those great examples of quality branded video that it's easy to forget how much bad video is out there. Seriously... some of it really sucks. It's probably part of why author Steve Stockman decided to write "How To Shoot Video That Doesn't Suck"--well, that and a clear love for ...
Each Friday, Jeremy Scott writes a weekly viral video marketing column where he highlights the most interesting viral videos and analyzes viral video trends of the week. Videos that feature pets and animals are often in the mix and even those that may identify themselves more as "dog people" would have to admit that videos ...
Video and rich media are fast becoming (and I would argue already are) a fundamental part of any online strategy for both startups and established New Media companies. That's the central theme of our upcoming FREE webinar, titled "Jumpstarting Online Video for Startups & New Media Companies," this week, on Thursday December 1st, from 10-11am PST.
So, this morning while in my hotel at SES Chicago, I received a tweet from a good friend, Tim Cross, that at least in the UK, Google has rolled out, or is testing, new Universal Search video thumbnails... AND, it's good news in that they have increased the size of video thumbnails by 45%. It ...
This is the story of how ReelSEO went from happy with its web hosting company’s service to completely dissatisfied in the span of a few hours. First and foremost, to our readers who don’t feel like reading this Homer-like odyssey of web hosting adventures, let me say this: We’re sorry. Our website has been down ...
If you're anything like us, you probably don't quite have enough time in a single day to get to everything you really wanted to. Articles you meant to read... others you intended to write... and emails--oh, the endless stream of emails. So for a publisher in the online video space, time is a premium. Today, ...
We are happy to be the first to report that Microsoft now appears to be supporting HTML5 video emails in their Hotmail web client (provided what we're seeing isn't part of some beta test). The Hotmail web mail client displays HTML5 video in Chrome, Firefox, and IE9. IE8, which does not support HTML5, still can ...
