Jon O'Brien: ReelSEO Author

Jon O'Brien is the Chief Strategy Officer at New Antics, a social video commerce agency. As a professional video junkie, Jon regularly consults with creators, producers and small business on content and programming strategies.

Recent Posts by Jon O'Brien:

Creative Women Join Forces on 'Wonderly' [Interview]

Creative Women Join Forces on Wonderly [Interview]

Women looking to find content and create content should take a look at Wonderly, which encourages creativity in every realm of expression: writing, music, cooking, drawing, etc. Wonderly's network creates a great amount of video, including entries from Megan Tonjes, Ophelia Dagger, Overly Attached Girlfriend, and Squaresville.

Meet The 'Kids' Behind Premium Video Content [INTERVIEW]

Meet The Kids Behind Premium Video Content [INTERVIEW]

We talk to Jason Berger of Kids At Play, who have made web series on Yahoo and YouTube channels like LOUD and IGN Start, as well as creating social video campaigns with top brands, like Purina. What is the formula for their success?

INTERVIEW: The Fine Bros. Take Web Series Beyond Video [Web Series School]

INTERVIEW: The Fine Bros. Take Web Series Beyond Video [Web Series School]

Our interview with Ben and Rafi Fine, best known as The Fine Brothers, sheds light on the transmedia experience, "workaholism," and the unique experience of their MyMusic show, which gets so deep into faux-reality, they sometimes need an Inception-style kick to get back into the real world.

How Epic Meal Time's Channel Succeeds: Harley Morenstein Gives Insight [Web Series School]

How Epic Meal Times Channel Succeeds: Harley Morenstein Gives Insight [Web Series School]

Earlier this year Epic Meal Time expanded their channel programming with a new competitive cooking show, Epic Chef.  The show has been a massive success with fans and taken the Epic Meal Time brand to new heights.  The new series has garnered nearly 6 million views ...

5 Common Crowdfunding Video Mistakes That'll Kill Your Project

5 Common Crowdfunding Video Mistakes Thatll Kill Your Project

An essential part of any crowdfunding campaign is the video. According to Kickstarter, 50% of projects with a video succeed, versus 30% success for projects without a video. Videos will make, or break, your project no matter if you're funding a feature film, revolutionary toilet ...

Indiana Jones and the Secret of Film Serials [Web Series School]

Indiana Jones and the Secret of Film Serials [Web Series School]

Raiders of the Lost Ark is the best film of all time. If you're looking for debate, go someplace else (or troll me below). It's lean, fun, engaging and a model for all content on any medium. But what inspired Steven Spielberg and George Lucas to create ...

Why Smosh Is #1 and Your Audience Belongs to Them

Why Smosh Is #1 and Your Audience Belongs to Them

Smosh is many things. A comedy brand from longtime YouTubers Ian Hecox and Anthony Padilla. The #1 most subscribed channel on YouTube. The only channel to reach 7 million subscribers. And a channel with 2 billion views. So who's house is it? Smosh's house. Their ...

5 Creative Minimalist Posters for Viral Videos & Web Series

5 Creative Minimalist Posters for Viral Videos & Web Series

Have you ever noticed some videos manage to captivate pop-culture more than Hollywood movies? So why don't they receive the minimalist poster treatment? Behold! A handful of legendary viral videos and web series have been given the minimalist poster treatment. It's a fun way of ...

Go Simple! 8 Minimalist Web Series That Really Work [Web Series School]

Go Simple! 8 Minimalist Web Series That Really Work [Web Series School]

When creating web series we have the tendency is to make shows bloated. More characters, more jokes, more audience appeal, more story, segments and scenes. More more more. TV and film need to entertain for hours and fill fixed time slots. The internet doesn't have this ...

6 Cliches You Need to Develop Killer Content [Web Series School]

6 Cliches You Need to Develop Killer Content [Web Series School]

Below is a list of cliches every creator should know when developing a web show or web series. Development is the first chance a show has to "get it right" or "get it wrong" before entering into production and ultimately published online. These tips on ...

How Much Does an Epic FreddieW Web Series Cost? $636,010 [Web Series School]

How Much Does an Epic FreddieW Web Series Cost? $636,010 [Web Series School]

YouTube superstar FreddieW's Video Game High School broke records on Kickstarter last year when it raised $273,275. Last week FreddieW shared the full budget breakdown for his blockbuster web series Video Game High School via glorious infographic below. The web series costs breakdown is staggering and provides a lesson on ...

Web Series School: 'Epic Rap Battles' Serves up Platinum Programming

Web Series School: Epic Rap Battles Serves up Platinum Programming

In this week's web series lesson we look at the #36 most subscribed YouTube channel, Epic Rap Battles, and learn a few secrets about perfect programming. For video marketers, Epic Rap Battles is a perfect case study of programming from the YouTube Creators Playbook.

REVIEW: MyMusic Show - ReelSEO Reacts to The Fine Bros' Latest Web Sitcom

REVIEW: MyMusic Show   ReelSEO Reacts to The Fine Bros Latest Web Sitcom

YouTube veterans The Fine Bros have created the first true 21st century sitcom. MyMusic Show is a mockumentary sitcom created by Benny and Rafi Fine (creators of the wildly popular "Kids React" series) follows a music production company and it's roster of wacky employees. It's hilariously clever, consistent and built for social audiences.

What "Assassin's Creed 3" Can Teach Us About Social Video Diversity

What Assassins Creed 3 Can Teach Us About Social Video Diversity

It may come as no surprise to learn that YouTube succeeds on the back of video games. For many YouTube independent networks, video game content is the most successful and lucrative. YouTube audiences crave it and creators are inspired by it. Machinima is a behemoth ...

Halo 4 Forward Unto Dawn: Review - The Best Video Game Movie Never Made?

Halo 4 Forward Unto Dawn: Review   The Best Video Game Movie Never Made?

Machinima and 343 Industries (Microsoft's new game studio in charge of the Halo 4 franchise) have created the ultimate piece of tent-pole marketing for the Halo 4 video game, the Halo 4 Forward Unto Dawn web series. For the five Fridays leading up, fans enjoyed installments of the epic web series serving as prologue to the game.