Occasionally, we like to offer experts within the online video industry the chance to write a guest post for ReelSEO. We like it because it offers you readers great content, and it comes directly from those in the field that are working on the technologies to power this online video revolution of sorts ;-) If you are interested in becoming a guest author, please feel free to let us know. Read our post on becoming a guest author for additional information.
Television is still one of the most popular media outlets and advertisers will always want their products to be shown into the homes of millions each day. For older people this is the main way that they will be reached but for the younger generations there will be better ways to contact them. Some spend ...
Online Video has become an outlet for the automotive enthusiast to create a memory of a track day and to do a little showing off to online enthusiasts on forums, blogs and YouTube. Back in the days before online video was popular, IRC chat rooms and forums were filled with he-said-she-said about just how fast ...
Forget about playing football for a living or becoming a rock star, what I really want to do when I grow up is create ads for Lynx/Axe. It is a nice and simple marketing message: if you are a young man and use Lynx, you will get lots of hot girls chasing after you.
Trying to optimize your videos can be like an art-form at times, but what happens when you want to go global? With foreign language use online growing at phenomenal rates, more and more video producers—amateurs and professionals alike—are choosing to go multilingual. And it certainly makes sense. A recent Eurobarometer survey found that 9 out of ...
In the recent MediaPost article by Ashkan Karbasfrooshan "Content Owners May Have To Diversify Away From YouTube To Win, the author writes, "I have no idea if YouTube will help me grow my business or force me to grow despite it." I've outlined what appear to be the main points he made in support of that ...
The applications of 3D video are becoming very wide-ranging. Recently, ReelSEO writer Grant Crowell asked if 3D animation software was now valuable for video marketing. As a marketer, I've always been compelled by video content that goes beyond the norms of traditional video- let's face it, 3D video is simply more eye-catching than 2D video. ...
What happens when you give a chimpanzee an AK-47 and let it run riot on YouTube?Well, Twentieth Century Fox is banking on the answer being a box office hit. The signs are certainly good. The controversial hoax video depicting mocking African soldiers handing the ape a sub-machine gun only to be sent running for cover as ...
Interviews are a staple of business video, but there’s nothing duller than stilted answers to predictable questions from someone very unhappy to be on camera. Since boring videos get turned off with a click of the mouse in about 10 seconds, your best route to great video SEO is exciting, interesting, intriguing video.
We’ve all sat down to watch a YouTube video at one time or another and wondered about the strange little boxes of text that pop up at random points throughout the video; distracting us, making us read when all we wanted to do was mindlessly watch an Internet video. While, yes, these little boxes are ...
YouTube is known for its ability to generate massive amounts of internal links through annotations, video responses, etc. But thanks to YouTube’s Clickable Call To Action (CTA), users can now drive traffic from their video to the external URL of their choice for as cheap as $5 set-up.
Effective video marketing campaigns must be analyzed by a series of metrics to determine whether the campaign was successful, or if it needs adjustment. Google’s acquisition of YouTube brought in an advanced series of analytical tools called YouTube Insight. Most metrics required to determine the success of a campaign are included with Insight. Not only ...
Humour and golf: not exactly the most natural of bedfellows, are they? Golf is, after all, a stale, boring pursuit, played by rich old men with ruddy cheeks and too much time on their hands. Not exactly humorous, is it? It is not even a proper sport, really. I mean, think about it, what could possibly be ...
Branded video as a monetization medium in online games is a lucrative channel for advertisers looking to achieve better performance. Distributing video through an offer-based payments platform enables brands to not only present targeted content to highly engaged users in an unobtrusive manner but also avail of methods to guide post-view user action.
It has been an action-packed month for branded viral video on the global ads chart. After the melancholic commercials and PSAs of May, the pace quickened and the mood lifted in June, with stunt driving, a lightsaber duel and even giant birds being fired out of huge catapults on to exploding pigs.
It’s back! Liveclicker’s Third Annual Video Commerce Summit, the e-commerce industry’s largest event devoted to online video, is coming up fast August 1st & 2nd in San Francisco. The line-up for this jam-packed one day event has gotten better every year, and this year is not an exception.
