Contributor: ReelSEO Author

Occasionally, we like to offer experts within the online video industry the chance to write a post for ReelSEO. We like it because it offers you readers great content, and it comes directly from those in the field that are working on the technologies to power this online video revolution of sorts ;-) If you are interested in becoming a contributing author, please feel free to let us know. Read our post on becoming a contributor for additional information.

Recent Posts by Contributor:

Top 20 Global Online Video Ad Campaigns For July 2012: Olympics, US Elections & Gymkhana

Top 20 Global Online Video Ad Campaigns For July 2012: Olympics, US Elections & Gymkhana

World records shattered every day, 10 million tweets sent during the Opening Ceremony alone and an ongoing brouhaha over the overbearing branding restrictions, you would think one event would dominate Unruly’s Global Ads Chart during July. But it is not the Olympics that sparked the ...

Top Lessons Learned in Marketing Video Across Social Networks and What Works for Me!

Top Lessons Learned in Marketing Video Across Social Networks and What Works for Me!

Promoting video via social media can seem like an easy option – after all, it’s free, easy to use, and gets you an immediate audience of millions, right? Well, in my experience, if you do it properly, it’s hard, continuous work, but can prove rewarding. ...

The Advanced YouTube Search Guide: Tips & Tricks to Dive Deeper into YouTube's Search Results

The Advanced YouTube Search Guide: Tips & Tricks to Dive Deeper into YouTubes Search Results

Whether you are into Youtube marketing looking to establish your Youtube presence or you just love using Youtube to discover new cool videos daily, understanding how Youtube search works is very essential. If you want to learn how to take full advantage of YouTube's search functionality, there ...

Brand Mentions in Social Video Content Have No Effect on Sharing Potential

Brand Mentions in Social Video Content Have No Effect on Sharing Potential

That’s according to fascinating new research carried out by a university in Australia, which found that the number of times a brand appears visually or verbally in a commercial had little or no impact on its popularity online. The study is the second led by Dr Karen Nelson-Field and ...

Top 20 Global Online Video Ad Campaigns For June 2012

Top 20 Global Online Video Ad Campaigns For June 2012

A chorus line of semi-naked male models has danced and gyrated its way to the top of Unruly’s Global Ads Chart. The video, from Abercrombie and Fitch, features the clothing and lifestyle brand’s models doing their own rendition of the web’s most frequently covered song ...

Understanding Paid vs Owned vs Earned Views in Video Marketing - [ReelPop Q&A]

Understanding Paid vs Owned vs Earned Views in Video Marketing   [ReelPop Q&A]

What are the differences between earned, owned and paid media and how do they work together in a video marketing campaign?

The Top 2012 UK Viral Marketing Videos Show the Big Boys How it’s Done

The Top 2012 UK Viral Marketing Videos Show the Big Boys How it’s Done

The leading UK viral marketing videos in the first quarter of 2012 show an interesting mix of big money production and fledgling original successes – and prove that to be a major player in the viral video world doesn't necessarily require a vast budget. The most shared video ...

4 Key Considerations for Business-to-Business Video Content [ReelPop Q&A]

4 Key Considerations for Business to Business Video Content [ReelPop Q&A]

ReelPop Q&A is a weekly question and answer series made possible by Poptent.  Each week we will choose to answer one question from a reader relating to best practices and strategies for online video marketing and advertising.  If you would like us to answer your ...

What Distribution Strategies Are Most Effective for Branded Video Marketing? [ReelPop Q&A]

What Distribution Strategies Are Most Effective for Branded Video Marketing? [ReelPop Q&A]

What's the single most effective distribution strategy for branded video marketing campaigns? First-off, it's important to decide before embarking on any video marketing strategy what metrics are most important for you and plan accordingly. Your success metrics will not only effect your distribution strategy, but they will also influence your video content itself. Here are several considerations and things to think about before you determine your distribution strategy.

The Top 20 Global Online Video Ad Campaigns For May 2012

The Top 20 Global Online Video Ad Campaigns For May 2012

The supposed ‘Summer of Sport’ has not yet begun, but already brands are seizing on the opportunity to amplify their presence online. Three of the top 10 ads in May’s Global Ads Chart, powered by social video platform Unruly, revolve around the upcoming London Summer ...

When is High Production Value Important for Branded Video? ReelPop Q&A

When is High Production Value Important for Branded Video? ReelPop Q&A

ReelPop Q&A is a new weekly question and answer series made possible by Poptent.  Each week we will choose to answer one question from a reader relating to best practices and strategies for online video marketing.  If you would like us to answer your question ...

Why Your Business Should be Vlogging and How to Get Started

Why Your Business Should be Vlogging and How to Get Started

Vlogging is an avenue that more and more business owners are exploring – but why, and what are the benefits? And, who is vlogging with an impact right now? With YouTube surpassing Yahoo! as the second largest search engine, and millions of people increasingly watching ...

YouTube Auto-Generated Channels Appearing Everywhere, Including YouTube Search Results

YouTube Auto Generated Channels Appearing Everywhere, Including YouTube Search Results

Nearly a year ago, YouTube rolled out their “auto-generated channels,” which are channels created to curate content based on relevant topics. Think of them as YouTube-created playlists. When they first appeared, auto-generated channels were strictly limited to the “Top YouTube Collections” tab and intended for ...

Going Beyond ‘Content is King’ In the UK - Coca Cola and Peugeot Experiment with Social Video

Going Beyond ‘Content is King’ In the UK   Coca Cola and Peugeot Experiment with Social Video

The adage ‘Content is King’ is now becoming something of a cliché, rolled out regularly to prove the author’s understanding that it’s not just hits that count, but how people perceive your message and what they do with it, turning viewers from passive observers to ...

The Most Shared Branded Online Video Ads For April 2012

The Most Shared Branded Online Video Ads For April 2012

Think nothing interesting ever happens in Belgium? Think again. TNT's Dramatic Surprise, filmed in a sleepy Belgian town to promote the launch of TV channel TNT, soared up Unruly’s Global Ads Chart last month.  Not only did it take top spot during April, but it has ...