Guest Expert: ReelSEO Author

Occasionally, we like to offer experts within the online video industry the chance to write a guest post for ReelSEO. We like it because it offers you readers great content, and it comes directly from those in the field that are working on the technologies to power this online video revolution of sorts ;-) If you are interested in becoming a guest author, please feel free to let us know. Read our post on becoming a guest author for additional information.

Recent Posts by Guest Expert:

How to License Music for Your Videos

music notes

You want to use a copyrighted song in your video. When do you need permission to use a song? How do you go about doing getting a license to use it? Luckily, there is a process you can go through and it doesn't have to be painful.

Five Reasons Advertisers Should Adopt Interactive Pre-roll

“Just for Men Autostop” campaign included both interactive and standard pre-roll, interactive pre-roll exceeded success metrics in comparison to its counterpart.

Here are five reasons why interactive pre-rolls (Polite Pre-Roll, Ad Selectors, and In-Stream Takeovers) are redefining what video can achieve and why advertisers should continue to adopt these units.

Using Personalized Video to Deliver Your Mobile Marketing Message

signature

How to use short-form video to deliver a personalized message for products and services a consumer has expressed interest in before. With an interactive video strategy, a marketing pitch can turn into a two-way conversation on any device.

Adopting a Video Content Strategy For Your Business

Video Content Strategy For Business

Content marketing is ever-changing, and lately video content is trumping text. Learn how to adopt a system for video content marketing. Develop skills to create an effective video strategy in business, and become aware of what the public is looking for in a compelling online video.

Why this Video Producer Doesn’t Really Like YouTube [OP-ED]

youtube trash

If Youtube wanted to solicit any valuable information they would break down where the views are directed towards. As youtube continues to blossom, I feel less interested in what the company can provide to me as a hosting service for my explanatory videos.

June 4th Video Ad Summit in NYC is Jam-Packed with Insights and Networking

7_400

There is no hotter area of the online advertising market than video. As the recent NewFronts underscored, major media companies and startups alike are diving headlong into producing original online video in pursuit of ad dollars. Technology companies are introducing a dizzying array of new ...

The State of the Video Ad Industry in 2013 [Charts]

pie chart ads

The online video ad industry finds itself in a very unique position in mid-2013; in some ways it is experiencing rapid growth while in others it is showing undeniable signs of maturity. This article summarizes the state of a very complex and exciting industry in five simple charts.

Creativity and Fan Engagement Will Dictate the Future of Music Videos

ok go

Marketing music videos are different than they used to be back when MTV first launched on cable back in 1981. Now, up-and-coming artists who don't have massive radio airplay need to do creative things to get views and drive engagement.

The Top Branded Video Ad Campaigns for April 2013

top-ads-april-2013

Three is the magic number in this month's Unruly Global Viral Video Chart. That's because for the first time in the chart's long history three ads launched in the same month also made it onto the top 20 most shared ads of all time. On ...

Three Reasons to Embrace Video Storytelling

Build drama with storytelling

See how developing your storytelling skills as a video producer can help you create more compelling videos and make you a greater value to your clients. Some types of storytelling techniques can also help you become more efficient and help you land more sales.

YouTube's Prank A Tremendous Execution in Marketing

yt-april-fools-live

YouTube may have pulled off a masterstroke when it came to their April Fools Day shenanigans, declaring "The End of YouTube." Behind that April Fools joke was a very successful marketing plan, and it appears to have worked like gangbusters.

The Top 20 Most-Shared Video Ad Campaigns For March 2013 - Pranks & Hoaxes

unexpected-pranks

March saw an unusual amount of prank and hoax videos making their way into the Unruly Top 20 this past month, with brands even getting in on the act and pulling off some rather extreme prank videos. Leading the way was Pepsi's Jeff Gordon "Test Drive" ad, which even with tremendous scrutiny over its validity, is still one of the most shared ads of all time.

Video Scribing and Your Marketing Video

Video Scribing Image

Images are an important part of consumers' lives - we as a society capture thousands of images and videos per day. This article shows exactly why you need to utilize visual media in your internet marketing campaign.

An Inside Job: How Web Video Can Improve Internal Communications

corporate-video

Video is a great way to communicate your company's message, and the best part is, it can always be accessed later when someone has questions. Here's an overview of how businesses use video internally to best communicate with employees, customers, and colleagues.

The Top 20 Social Video Ad Campaigns For February 2013: David Beckham, Google Glass, Super Bowl

bud-Clydesdales

The top 20 social video ads chart for February 2013, powered by Unruly, is--no surprise--dominated by Super Bowl ads. But a few others sneaked in there too, including ones featuring David Beckham, Google Glass, and the recently-announced Playstation 4.

Page 1 of 1412345
↑ Top