ReelSEO's Grant Crowell and Mark Robertson interview Google Product Manager Jay Akkad, about today's public announcement of the expansion of their popular online video advertising program, Promoted Videos, and how it will great expand targeting, reach, tracking, performance, and monetization for search marketers and advertisers at large.
Grant Crowell: ReelSEO Author
Grant Crowell is a veteran “social video stylist” working in video marketing since 2005. He has worked in the online marketing industry since 1996 providing digital strategies and development to enterprises and entrepreneurs of all sizes, including Video SEO, YouTube marketing, video UX best practices, performance testing, legal issues and ethics. Contact Grant @ http://grantcrowell.com/.
Recent Posts by Grant Crowell:
I interviewed Internet technology and intellectual property attorney Evan Brown about the most important legal issues today when it pertains to businesses doing twitter and video marketing. Evan talked with me about social media legal issues and gave advice as to how to select an attorney ...
ReelSEO's Grant Crowell interviews cyberlawyers Mark J. Rosenberg and Daliah Saper about the new video features in twitter; and shares tips for businesses to use video in twitter and other social media responsibly, and not run afoul of the law.
ReelSEO's Grant Crowell interviews TwitVid's co-founder Mo Adham, and discusses the business opportunities today with using video in twitter, and how going super short with your video length can be more effective for the twitter crowd.
ReelSEO's Grant Crowell interviews TwitJump's founder Alex Lawrence, who shares some of the top reasons businesses today should be doing video marketing in twitter, and some tips for planning your own twitter video marketing strategy.
ReelSEO's Grant Crowell interviews digital forensic analyst and Internet libel specialist Michael Roberts about how a non-attorney like himself has helped an increasing number of victims of harassment and defamation online, and why he argues that our existing free speech laws need to be changed.
I interviewed Tubemogul's Director of Communications and Marketing David Burch about their recent report including data on Twitter and video, which declares that Twitter is one of the fastest growing ways that video is being discovered online, and that video referrals from twitter are more ...
ReelSEO Grant Crowell interviews Social Media Examiner's Michael Stelzner, host of Facebook Success Summit 2010 taking place live and online Oct 5th – Oct 26th, about the increasing power for businesses to do video in Facebook, along with sharing some exclusive Facebook video tactics and business success stories.
Grant Crowell interviews attorneys Daliah Saper and Mark J. Rosenberg, as they weigh in on the legal case with YouTube that's hit the mainstream media, and the big question: Under what circumstances under should an Internet Service Provider should be required to unmask an anonymous subscriber?
Listen to my podcast interview with attorney David Fish, counsel for Carla Franklin, who is described in the media as the "brainy ex-model" going after cyberbullies on YouTube by having legal papers filed to expose their identities. Is there a free-speech case to be made ...
Grant Crowell interviews Josh Miller of 3PlayMedia, to talk about Congress' recent passing of two bills that will mandate closed-captioning of television programming over to the Internet. We discuss the questions: Will other “professional” online video programs be next? And, is legislation necessary, or will organizations determine that transcription and captioning of video content has a worthwhile ROI regardless of any mandate?
I interview Jimmy Healey, Senior Manager of E-Commerce for Onlineshoes.com, at the 2010 Video Commerce Summit sponsored by Liveclicker. What do we talk about? (Well why don't you quit being a lazy bum and actually read my article??) Ha ha.. seriously, we talk about you. (I mean, what you should be learning from OnlineShoes.com's own experience with video in e-commerce.) Hey, it's Friday and going to be my birthday week, guys – cut me a break!
Grant Crowell interviews video marketing author and SEO expert Greg Jarboe about YouTube's time increased of all non-partner videos to 15 minutes. Greg and I discuss what YouTube's reasons were for the increase, who may already be profiting from the increase, and how YouTube has blurred the line between “amateur” and “professional” videos has blurred because of improved monetization opportunities for everyone.
I interviewed Zappos.com's Video Product Manager, Laurie Williams, who shares with me how her company Zappos is harnessing their "quirky" company culture to feature both staff and fans in online videos; and using personal engagement to sell their products, their brand, and their culture – ...
Grant Crowell interviews digital media and television guru, Shelly Palmer, about YouTube's recent move to expand their upload limit to 15 minutes for non-partner users (from the previous 10-minute time limit). Shelly and I discuss what effect this may have on the quality of videos posted on YouTube, YouTube's 15 minutes of fame contest, and how YouTube has helped to create “a world now where people are trying to be famous full-time.”