Greg Jarboe

Celebrate Independence Day with a Video Break and a Tea Party

Celebrate Independence Day with a Video Break and a Tea Party

The 4th July celebrates independence from the Brits, and Unruly is joining in the fun by confirming the 100 most shared tea-themed videos of all time, It has also released an infographic featuring 10 famous - but hidden - internet memes in the Boston Tea Party scene. Can you find them all? Not to boast but we got all ten :-)
Did YouTubes Own Advertising Campaign Pay Off For the Site?

Did YouTube's Own Advertising Campaign Pay Off For the Site?

Earlier this year, YouTube ran an ad campaign to promote three of the biggest YouTube stars with ads appearing across TV, magazines, and out-of-home advertising as well as on Google-owned properties. The three partners that YouTube chose to feature for the first phase of this ad campaign were Michelle Phan, Bethany Mota, and Rosanna Pansino. So, how did it work out?
Why Are Instavids Getting Less Shares than Vines or YouTube Videos?

Why Are Instavids Getting Less Shares than Vines or YouTube Videos?

Video on Instagram was launched with a good deal of fanfare a year ago on June 20, 2013. But its first birthday came and went on Friday without much celebration. The site confirms that 200 million active Instagram users have shared 20 billion photos, but they’re strangely silent about the number of videos shared in the last year. Is it because Instavids are getting less shares than Vines or YouTube videos?
Become an Expert in YouTube TrueView Advertising at ReelSummit 2014

Become an Expert in YouTube TrueView Advertising at ReelSummit 2014

Join industry experts in YouTube TrueView Video Advertising at a dedicated workshop at the ReelSummit in San Francisco on July 24th. Participants will learn how to execute comprehensive demographic research to advise ad targeting, how to create & when to use video remarketing lists, as well as B2B & B2C lead generation, direct response, and branding case studies. It's a must attend event for anyone looking to expand their skills in this area.
49% of 30 to 49 year olds Watch Online News Video

49% of 30-to-49-year-olds Watch Online News Video

According to a recent report, 36% of all U.S. adults, catch up on their news via online video, with those under age 50 the heaviest consumers of digital news videos. In fact, 48% of 18-to-29-year-olds, and 49% of 30-to-49-year-olds now watch online news video. But should traditional broadcasters be worried?
Join Google/YouTube, JW Player, Pixability at ReelSummit 2014

Join Google/YouTube, JW Player, Pixability at ReelSummit 2014

ReelSummit is going to be a must-attend event for marketers, storytellers, brands and retailers who are serious about online video. We’re delighted to announce that executives from Google/YouTube, JW Player, and Pixability will also be joining us at the July 24th-25th event in San Francisco.
World Cup Ads Outperform Super Bowl Even Before Ball Is Kicked

World Cup Ads Outperform Super Bowl Even Before Ball Is Kicked

The FIFA 2014 World Cup hasn’t even started, but its ads have already outperformed this year’s Super Bowl. In fact, the top 20 most shared World Cup commercials have already attracted almost a third more shares than the top 20 Super Bowl 2014 ads – months after Super Bowl Sunday.
GoPro: One of the Biggest YouTube Success Stories Ever

GoPro: One of the Biggest YouTube Success Stories Ever

GoPro may be one of the biggest YouTube success stories ever. In 2011, the company generated revenue of $234.2 million, by 2013, the figure was $985.7 million. In 2013, their customers uploaded approximately 2.8 years worth of video featuring 'GoPro' in the title to YouTube, and GoPro focused video content generated 1 billion views last year.
Join BuzzFeed, OgilvyOne, and Tubular Labs at ReelSummit 2014

Join BuzzFeed, OgilvyOne, and Tubular Labs at ReelSummit 2014

The list of speakers for the 2014 Reel Video Summit just keeps getting bigger, and we are delighted to announce that Buzzfeed, OgilvyOne, and Tubular Labs will be joining us at the July 24th-25th event in San Francisco. #ReelSummit is going to be THE must-attend event for marketers, storytellers, brands and retailers who are serious about online video.