Greg Jarboe: ReelSEO Author

Greg Jarboe is president and co-founder of SEO-PR, a content marketing agency which provides search engine optimization, online public relations, social media marketing, and video marketing services.  Jarboe is author of "YouTube and Video Marketing: An Hour a Day". He is also a contributor to "Strategic Digital Marketing: Top Digital Experts Share the Formula for Tangible Returns on Your Marketing Investment" by Eric Greenberg and Alexander Kates; "Complete B2B Online Marketing" by William Leake, Lauren Vaccarello, and Maura Ginty; as well as "Enchantment: The Art of Changing Hearts, Minds, and Actions" by Guy Kawasaki. Jarboe is profiled in "Online Marketing Heroes: Interviews with 25 Successful Online Marketing Gurus" by Michael Miller. Jarboe is on the faculty of the Rutgers Center of Management Development as well as Market Motive.  He is also a correspondent for Search Engine Watch as well as the Knowledge Transfer blog. He is also a frequent speaker at industry conferences.

Recent Posts by Greg Jarboe:

Procter & Gamble Launches ‘Pick Them Back Up’ Ad Campaign

Procter & Gamble Launches ‘Pick Them Back Up’ Ad Campaign

Proctor and Gamble's new worldwide feelgood ad campaign has gone viral, just in time for the 2014 Winter Olympics, where they are also setting up a base to support the families of Olympians in Sochi. But it's moms who really get the special treatment in “Pick Them Back Up”.

Wearables, 4K and Original Content: New Video Technology at CES 2014

Wearables, 4K and Original Content: New Video Technology at CES 2014

Industry techfest CES 2014 kicks off in Las Vegas this week and we bring you a selection of some of the big themes of the show, from the latest in wearables to the launch of cheaper 4K TVs. It's a taste of the latest technology and innovation in online video for video producers and consumers alike.

Three Key Reasons Why Video Will Push US Total Ad Spending Up In 2014

Three Key Reasons Why Video Will Push US Total Ad Spending Up In 2014

The Winter Olympics, the FIFA World Cup and the US Midterm Elections will all have a significant impact on U.S. video advertising spend in 2014. But will the purchase of video ad units exceed even the most optimistic forecasts? We think so.

Happy Festivus, Merry Christmas, Joyous Kwanzaa, and a Good Boxing Day

Happy Festivus, Merry Christmas, Joyous Kwanzaa, and a Good Boxing Day

We bring you more annual predictions about online video marketing for 2014 in the form of grievances, presents, gifts, and Christmas boxes. Happy Festivus, Christmas and Kwanzaa to all the readers of ReelSEO.com. Have a great holiday season!

42 Of The Most Important Online Video Posts Of 2013

42 Of The Most Important Online Video Posts Of 2013

2013 was an incredible year for online video marketing, advertising, broadcasting and creativity. Of course, we've covered all the major developments and brought you the tips, tricks, news, views and innovation over the last 12 months. Here are some of our top stories.

Why Super Bowl Advertisers Could Still Lose With a $4 Million Budget

Why Super Bowl Advertisers Could Still Lose With a $4 Million Budget

2014 Super Bowl ad slots have cost each advertiser $4 million but is that enough to guarantee brand success for their 30 second ad? There's so, so much more that needs to be considered to make a campaign go viral.

Fab Five Food and Fast Food Brands on YouTube, Instagram and Vine

Fab Five Food and Fast Food Brands on YouTube, Instagram and Vine

Food brands are embracing online video as never before. Cornetto, Oreo and Chipotle are using YouTube, Vine and Instagram video in an innovative and creative way and are reaping the social sharing rewards.

Monty Python And The Holy YouTube Grail

Monty Python And The Holy YouTube Grail

Monty Python are undergoing something of a revival, with their first live show in 30 years selling out in just 44 seconds. But did you know that the launch of their YouTube channel not only increased DVD sales by 23,000% but has attracted 75 million views and counting.

How Nextiva Generated Thousands Of Leads With YouTube Advertising [Interview]

How Nextiva Generated Thousands Of Leads With YouTube Advertising [Interview]

We've already seen how Nextiva is producing personalized customer service videos to reach out to their clients, now we take a look at how they are using YouTube advertising to generate new business leads and build brand visibility.

Mobile Video: Unlocking the Secrets of YouTube, Instagram, and Vine

Mobile Video: Unlocking the Secrets of YouTube, Instagram, and Vine

YouTube, Instagram and Vine are the front runners in the mobile app race by a country mile. But, video content producers and marketers need to utilise all three to ensure they engage their audience in different ways.

Polaris Targets The Biggest Star Gamers On YouTube [Interview]

Polaris Targets The Biggest Star Gamers On YouTube [Interview]

Polaris, the gaming division of Maker Studios, is a celebration of gaming and geek culture, featuring editorial coverage on the stories that matter to its audience. They've just signed four big names that bring over 13 million subscribers and 150 million views per month.

Press Release With Video Gets 55.4% More Views Than One Without [Case Study]

Press Release With Video Gets 55.4% More Views Than One Without [Case Study]

Videos that are created especially for inclusion with press releases can be extremely effective when it comes to reader engagement. Our case study shows how one such news release attracted 55.4% more views because of the accompanying video.

Want To Make Money From YouTube? Work Hard And Be Amazing

Want To Make Money From YouTube? Work Hard And Be Amazing

YouTube advise that creating "unique, compelling, and entertaining or informative" content should be the video creator's top priority - but they don't actually offer specific advice on how to do this. So how do you know what YouTube are actually looking for?

How the Acquisition of Adapt.tv Made AOL the #1 Video Ad Property [Interview]

How the Acquisition of Adapt.tv Made AOL the #1 Video Ad Property [Interview]

For the first time ever, AOL have overtaken Google as the number one video ad property, according to the new online video rankings report from comScore. AOL served up 3.7 billion ad impressions last month, which is the largest number by a single property ever recorded by comScore Video Metrix.

ESPN Deal With AOL Offers Sports Fans Premium Online Video Content

ESPN Deal With AOL Offers Sports Fans Premium Online Video Content

AOL and ESPN have signed a pretty significant deal to distribute ESPN sports related video content across major AOL sites like The Huffington Post, The Boston Globe and of course, AOL itself. The agreement strengthens AOL’s collection of high-quality online video content and significantly boosts its sports-related offering.