Greg Jarboe: ReelSEO Author

Greg Jarboe is president and co-founder of SEO-PR, a content marketing agency which provides search engine optimization, online public relations, social media marketing, and video marketing services.  Jarboe is author of "YouTube and Video Marketing: An Hour a Day". He is also a contributor to "Strategic Digital Marketing: Top Digital Experts Share the Formula for Tangible Returns on Your Marketing Investment" by Eric Greenberg and Alexander Kates; "Complete B2B Online Marketing" by William Leake, Lauren Vaccarello, and Maura Ginty; as well as "Enchantment: The Art of Changing Hearts, Minds, and Actions" by Guy Kawasaki. Jarboe is profiled in "Online Marketing Heroes: Interviews with 25 Successful Online Marketing Gurus" by Michael Miller. Jarboe is on the faculty of the Rutgers Center of Management Development as well as Market Motive.  He is also a correspondent for Search Engine Watch as well as the Knowledge Transfer blog. He is also a frequent speaker at industry conferences.

Recent Posts by Greg Jarboe:

Three Key Reasons To Attend The Reel Video Marketing Summit

Three Key Reasons To Attend The Reel Video Marketing Summit

Who will you see at the Reel Video Marketing Summit, and why should you attend? Here's a good three reasons why, and like successful video itself, it all comes down to content. What kind of content will you be seeing at the Summit? Read on.

GM Is Still Stuck in First Gear: The Sorry State of Marketing Cars with Social Video

GM Is Still Stuck in First Gear: The Sorry State of Marketing Cars with Social Video

The automotive industry is still woefully behind when it comes to video marketing. Which is strange, because purchase intent increases when consumers are exposed to a brand's video. A look into the automotive industry and video today.

Unruly Opens First Social Video Lab in America with Lab Coats, Safety Goggles and Beakers

Unruly Opens First Social Video Lab in America with Lab Coats, Safety Goggles and Beakers

Our friends at Unruly are opening up a Social Video Lab in New York City, much like the one they opened in London last year. Lucky guy Greg Jarboe got to take a look at it last week, and now he's going to share with us what he saw there.

Beyond Engagement: Harnessing the Power of B2B Video Marketing

Beyond Engagement: Harnessing the Power of B2B Video Marketing

Does Canada have great B2B video examples? Of course they do. How about a series from Kinaxis starring Kevin Pollak and Ray Wise parodying corrupt ERP? And how about John St., who has come out with a few hilarious videos and hail from north of the border?

On YouTube, the 2013 Special Election in Massachusetts for US Senator Ain’t That ‘Special’

On YouTube, the 2013 Special Election in Massachusetts for US Senator Ain’t That ‘Special’

Candidates seeking election should use YouTube to the fullest. How should politicians use YouTube? Well, those running for office in 2014 might want to sit back and take in the information in this article. A good YouTube channel could be the difference.

Fenway Sports Management’s YouTube Channels: ‘162 Chances to Restore the Faith’

Fenway Sports Management’s YouTube Channels: ‘162 Chances to Restore the Faith’

There are quite a few important steps a YouTube sports channel should take when uploading content. For instance, did you know that sports are a global phenomenon and should be maximized for overseas viewing? And that there should never be an off-season? Part 2 of the series.

Fenway Sports Management’s YouTube Channels: ‘What’s Broken Can Be Fixed’

Fenway Sports Management’s YouTube Channels: ‘What’s Broken Can Be Fixed’

How can certain networks that are successful on cable figure out this YouTube thing? One way is to realize what kind of audience is on YouTube and go after them, rather than appealing to the same audience that watches the cable network. YouTube is all about direct relationships with consumers.

You Can Observe a Lot by Watching Movie Trailers

You Can Observe a Lot by Watching Movie Trailers

What can we learn from movie trailers wen it comes to video marketing on YouTube? Considering that many movie trailers have created extraordinary buzz on YouTube over the years, learning how they market themselves can be an effective strategy for any video content creator.

Unruly Unveils Top Vine Metrics and 100 Most Tweeted Vines

Unruly Unveils Top Vine Metrics and 100 Most Tweeted Vines

Unruly has come out with their "100 Most Tweeted Vines" list. 5 Vines are shared every second and are 4 times as likely to be shared than branded online videos. What this means is incredible opportunities for brands to take advantage of the 6-second platform.

The Video SEO War is Over … and YouTube Won!

The Video SEO War is Over … and YouTube Won!

When it comes to finding your videos on your own personal website in Google search, you're best off having a YouTube video embedded there, according to data discovered by Searchmetrics. This might shock you, but videos from pretty much any other source don't rank too well.

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