Greg Jarboe: ReelSEO Author

Greg Jarboe is president and co-founder of SEO-PR, a content marketing agency which provides search engine optimization, online public relations, social media marketing, and video marketing services.  Jarboe is author of "YouTube and Video Marketing: An Hour a Day". He is also a contributor to "Strategic Digital Marketing: Top Digital Experts Share the Formula for Tangible Returns on Your Marketing Investment" by Eric Greenberg and Alexander Kates; "Complete B2B Online Marketing" by William Leake, Lauren Vaccarello, and Maura Ginty; as well as "Enchantment: The Art of Changing Hearts, Minds, and Actions" by Guy Kawasaki. Jarboe is profiled in "Online Marketing Heroes: Interviews with 25 Successful Online Marketing Gurus" by Michael Miller. Jarboe is on the faculty of the Rutgers Center of Management Development as well as Market Motive.  He is also a correspondent for Search Engine Watch as well as the Knowledge Transfer blog. He is also a frequent speaker at industry conferences.

Recent Posts by Greg Jarboe:

B2B Case Study Orabrush Tells YouTube Success Story To Walmart

B2B Case Study Orabrush Tells YouTube Success Story To Walmart

I often use the Orabrush case study when I teach the Digital Marketing and Social Media Marketing courses in the Rutgers Mini-MBA Program.  The Orabrush success story illustrates how a small business in Salt Lake City used a YouTube channel to sell over 1 million ...

5 Video SEO Tips to Help Elizabeth Warren Beat Scott Brown

5 Video SEO Tips to Help Elizabeth Warren Beat Scott Brown

I liked Grant Crowell's article, "5 Reasons the Latest Michele Bachmann Political YouTube Video Sucks!”  And I want to get on the bandwagon by providing five video SEO tips to help consumer advocate Elizabeth Warren beat US Senator Scott Brown in Massachusetts next year.

Newspaper Hacks and PR Flacks Aren’t “Singin’ in the Rain”

Newspaper Hacks and PR Flacks Aren’t “Singin’ in the Rain”

Most newspaper hacks and PR flacks are creatures of habit.  They didn't learn about YouTube or online video in the top journalism schools or the best colleges for communication majors.  But the first YouTube video, Me at the zoo, wasn't uploaded until April 23, 2005, ...

2012 Republican Presidential Candidates Offer Lessons in YouTube Marketing Strategy

2012 Republican Presidential Candidates Offer Lessons in YouTube Marketing Strategy

Internet marketers can learn a lot of lessons about YouTube marketing strategy by watching the 2012 Republican presidential candidates.  For example: Should you use an influence-the-influencers strategy or a mass marketing strategy to reach the 158.1 million U.S. Internet users who watched online video content ...

New Era Video Ads Succeed By Taking Yankees-Red Sox Rivalry Seriously

New Era Video Ads Succeed By Taking Yankees Red Sox Rivalry Seriously

Tonight, I'll be watching the baseball game between the New York Yankees and Boston Red Sox on NESN.  And I can't wait to see 30 Rock's Alec Baldwin and The Office's John Krasinski in their fifth in a series of New Era commercials demonstrating the ...

comScore's YouTube Partner Reporting Reveals New Media Moguls in the Making

comScores YouTube Partner Reporting Reveals New Media Moguls in the Making

While Mark Robertson and I were busy speaking at SES San Francisco last week, comScore and YouTube rolled out Partner Reporting, a new feature that highlights the dedicated audiences garnered by YouTube content partners.  Since we were tied up talking about "Next Gen YouTube Marketing" ...

YouTube Cosmic Panda Lets You See Around Corners and Over Walls

YouTube Cosmic Panda Lets You See Around Corners and Over Walls

When I was a kid, I had a toy periscope that let me "see around corners and over walls." These days, I visit The Official YouTube Blog every day to get a quick look at what's happening at the largest worldwide video-sharing community. And last ...