Cornetto tempts us with its ice cream products for the coming hot summer, Monster Energy creates a brand new flavor just for Valentino Rossi, Samsung announces the new TabS, we get a history lesson about the U.S. soccer team jersey, and Lego goes crossword mad. These, and other, best Instagram videos of the week.
Carla Marshall: ReelSEO Author
Carla Marshall is the Managing Editor of ReelSEO. She joined the site in 2012 as staff writer and Director of SEO and specialises in video optimisation and organic marketing. She has a background in search and social media.
Recent Posts by Carla Marshall:
YouTube will drop music content from indie artists who haven’t signed up to the site’s new premium music-streaming service. And we’re not talking obscure little bands here, but global megastar acts like as Adele, Radiohead, and Jack White – musicians for whom YouTube has been a major promotional tool.
As a video marketer, that might entail creating some email marketing that includes video content. On today’s Creator’s Tip, we give you a very simple tip to help you increase the click-through rate (CTR) on those video emails.
Ghostbusters, National Donut Day, mischievous snacks, sofa-surfing, and impressive football skills all take center-stage for this week’s round-up of the best Vines of the past seven days. Nike, ESPN, Samsung, Danio, and Sony Electronics all produced some of the best micro-videos of the week.
According to the new study, video is predicted to account for an unprecedented 84% of all Internet traffic by 2018, an increase of 6% over the video’s current slice of the online pie. That’s the equivalent of 4.5 trillion YouTube clips. 4K video, and the ‘Internet of Things’ are also going to play a bigger part in our internet consumption in four years time.
Burger King adds a little extra to the dating process, Coca-Cola ushers in the summer with a familiar sound, Mercedes-Benz drives it fans wild, and Virgin America gets caught in the act. Watch these, and other, best Instagram videos of the past 7 days.
YouTube is clearing suspended accounts from its system, and this will have an impact on subscriber numbers on other channels. The good news is that although subscriber counts may fall, view counts will remain the same, as views aren’t counted from suspended users. The new feature is being implemented to ensure that the subscriber count remains as authentic as possible.
Showreels are the perfect portfolio to present your animated design work, and it takes extraordinary creativity and skill to produce an outstanding one. However, they can be as cliche-ridden as any other video project, as a new parody video, ‘Shit Showreels Say’ confirms.
As a brand, creator, or video marketer, there is nothing more exciting – or nerve-racking – than tracking how your video content is performing in the hours, and days after its upload. We know that 42% of social shares occur within the first 72 hours, and that those shares can be tracked across Facebook, and Twitter. But how is that video faring on YouTube in terms of views per hour?
According to a new report from video advertisers YuMe, 92% of U.S. based Millennials use a connection device whilst watching TV, with 47% using those second screens to gain further information related to the TV content they are watching. That presents a huge opportunity for advertisers, but who do they target, and how to they target them?