Carla Marshall: ReelSEO Author

Carla Marshall is the Managing Editor of ReelSEO. She joined the site in 2012 as staff writer and Director of SEO and specialises in video optimisation and organic marketing. She has a background in search and social media.

Recent Posts by Carla Marshall:

7 Best Branded Instagram Videos of the Week: 29th March 2014

7 Best Branded Instagram Videos of the Week: 29th March 2014

Taco Bell continues to bait MacDonald’s, Oreo takes us on a journey to Nom Island, Peanuts introduce a new character, and Disney rustle up some Mousey waffles. Watch these, and other, best Instagram videos of the past 7 days

New Yahoo Video Platform Aims to Take on YouTube, AOL [Rumor]

New Yahoo Video Platform Aims to Take on YouTube, AOL [Rumor]

Yahoo has big plans for online video, and after the failed attempt to buy Dailymotion last year, reports now claim that the company is launching its own brand new video platform to rival YouTube. Video creators shouldn’t get too excited though, it’s invite only for the big video rock stars for now.

Video SEO: Optimize your YouTube Channel For Better Search Rankings [Creator's Tip #135]

Video SEO: Optimize your YouTube Channel For Better Search Rankings [Creators Tip #135]

Did you know that your YouTube channel as a whole can rank independently from your individual videos? On this week’s Creator’s Tip, we give you three great tips to make sure your YouTube channel is as optimized as possible.

6 Best Branded Vines of the Week: 26th March 2014

6 Best Branded Vines of the Week: 26th March 2014

The best Vines of the last 7 days include Dunkin Donuts doing just that, Oreo treating us to a yummy coffee recipe, Samsung celebrating the start of spring, Meow Mix offering a solution to that age old cat-on-keyboard problem, and Nokia capturing a skateboarding blue box with its snazzy camera.

TrueView Video Ad Campaign Reports Coming to Google Analytics

TrueView Video Ad Campaign Reports Coming to Google Analytics

Reporting on the ROI of YouTube video advertising is about to get a little easier for brands and marketers as Google is implementing a new ‘Video Campaigns’ report in Google Analytics for its TrueView advertising campaigns. Indirect traffic will also be taken into consideration when it comes to tracking conversions.

The Greatest Generic Branded Video Parody You Will See Today

The Greatest Generic Branded Video Parody You Will See Today

When corporate video is done well it can have an extraordinary impact on the audience. But as ‘This Is a Generic Brand Video’ demonstrates, lazy cliches and uninspired stock footage do not a masterpiece make.

13 Essential (and Not so Essential) Chromecast Apps

13 Essential (and Not so Essential) Chromecast Apps

Chromecast is a handy little device but if you want to get the most out of it you are going to want to install a ton of apps that will let you stream and beam content from your PC or mobile device straight to your TV screen. Luckily, there are already some great apps on the market, with the promise of more to come.

Breaking: Disney Acquires Maker Studios in $500 Million Deal

Breaking: Disney Acquires Maker Studios in $500 Million Deal

After a week of rumors, Disney has just confirmed that it is acquiring YouTube MCN heavyweight Maker Studios in a deal worth an initial $500 million but possibly up to $950 million in the long run.

YouTube in Firing Line Again in Turkey’s Crackdown of Social Media

YouTube in Firing Line Again in Turkeys Crackdown of Social Media

Just days after the Turkish authorities blocked Twitter in the country, access to YouTube could again be under threat as Google refuses to bow down to requests to remove certain videos. Turkey has also blocked access to Google’s DNS servers which many were using as a workaround to get to social media networks.

Viral Video Friday: Sneaky Dogs and Lego Robots

Viral Video Friday: Sneaky Dogs and Lego Robots

In our pick of the best videos of the week we follow Superman as he flies high above the rooftops of LA with his trusty GoPro, watch a very naughty dog when his owner’s back is turned, and learn what a blessing having a child can be, despite the difficulties. Welcome to Viral Video Friday.

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