CJ Bruce: ReelSEO Author

CJ Bruce is a Founder and the Managing Director of New Antics, a video marketing company with patented interactive video technology called PayRoll®. CJ regularly consults and creates video marketing strategies for businesses and content creators to drive awareness, traffic and revenue.

Recent Posts by CJ Bruce:

Why Is The Video Ad Industry So Slow To Adopt HTML5 As Standard?

Why Is The Video Ad Industry So Slow To Adopt HTML5 As Standard?

HTML5 is widely considered to be the new standard for rich content and video advertising because of its advantages over Flash but there is still a long way to go in terms of mass adoption. With little incentive for publishers to change, Google themselves have addressed the barriers surrounding the new mark up language.

Creative Storytelling for Brands: Video Marketing Summit Recap

Creative Storytelling for Brands: Video Marketing Summit Recap

What did the top creative minds in the online video industry say about storytelling at the ReelSEO Video Marketing Summit? What are the steps? Is there a magic unicorn? Does it really come down to planning? Here's a summary of what they said.

Predictions for Video Commerce in 2013

Predictions for Video Commerce in 2013

It's that time of the year again everyone is winding down (or speeding up) towards the end of 2012. It's a time to reflect on the year as well as look towards 2013 and what that may bring. Here are some of my predictions for ...

Web Series Distribution and Kickstarter Campaigns Through The Eyes of a Man Teen

Web Series Distribution and Kickstarter Campaigns Through The Eyes of a Man Teen

While the rate of quality content being produced solely for the web has steadily increased over the past few years, the biggest challenge remains getting discovered and finding an audience. The Man Teen web series went the route of self distribution when it first was ...

YouTube Re-Moves Public Video Insight Statistics

YouTube Re Moves Public Video Insight Statistics

A while ago I wrote an article about how to interpret public YouTube statistics. It appears that in the last week or so that YouTube disabled this feature on their video pages. Videos now just have an enlarged view counter with no interactive features.

Jamba Juice Attacks McDonald's With Cheeseburger Smoothie Viral Video

Jamba Juice Attacks McDonalds With Cheeseburger Smoothie Viral Video

Want a cheeseburger, but too lazy to chew it? Why not go for Jamba Juice's new Cheeseburger Chill Smoothie? Of course Jamba Juice isn't actually offering a cheeseburger smoothie, but it is a creative way to attack certain fast food chains (McDonald's McCafe) that are ...

How To View and Analyze YouTube Statistics for Any Video

How To View and Analyze YouTube Statistics for Any Video

If you are an avid YouTube user, then you are likely already familiar with YouTube's video analytics functionality, YouTube Insight. YouTube Insight will provide you with information on how many people have viewed your video(s), what part of the world they are in, where views originated ...

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