Christophor Rick

State of Video Advertising for Agencies [Infographic] agencies 260x170

State of Video Advertising for Agencies [Infographic]

Mixpo surveyed 150 media buyers and came up with some pretty large numbers in regards to who is creating, managing or supporting digital video advertising campaigns in 2013. 2014 looks equally bright as well but the number might be slightly skewed, read on to find out why.
Loss of Net Neutrality Could Be Bad for All Online Video Business net neutality 2014 260x170

Loss of Net Neutrality Could Be Bad for All Online Video Business

The Appeals Court decision to strike down FCC net neutrality in favor of Verizon, has massive implications for all involved, from ISPs to MSOs to consumers. But what does a loss of net neutrality really mean for the internet, and in particular for online video broadcasting and consumption?
Viddy to be Fullscreen Branded Mobile App Now? viddy fullscreen 260x170

Viddy to be Fullscreen Branded Mobile App Now?

Supernovae explode, flare up and then fade quickly, so it's an apt name for the company formerly known as Viddy, which was just purchased by YouTube Partner and MCN Fullscreen. I go beyond the dollar amounts to look at what it could all mean for Fullscreen.
Wearable Computing Could Mean Big Business for Online Videos Future wearable 260x170

Wearable Computing Could Mean Big Business for Online Video's Future

Wearable technology might have an affect on how we talk on the phone or access information, but it could have drastic impacts on not only when and where we watch digital video, but how we utilize digital video across a wide range of industries.
YouTube Offers Partners the Keys to the LA Space youtube space la 260x170

YouTube Offers Partners the Keys to the LA Space

If you have 10,000+ subscribers to your YouTube channel, then you could be shooting your next video at YouTube Space LA - for free! YouTube is opening the door of their state of the venue to creators via its "Unlock the Space" initiative. Sign up today!
VidCon 2014 Ready to Rock Anaheim This June vidcon 2014 5th annual 260x170

VidCon 2014 Ready to Rock Anaheim This June

The video industry's annual jamboree, VidCon, is coming back to the Anaheim Convention Centre on June 26th - 28th 2014 for three entertaining, fun-packed days. Now in its 5th year, VidCon is expected to attract around 18,000 visitors and a host of YouTube superstars.
B2B Digital Marketing Budgets to Increase, Focus on Video, Social Media [REPORT] digital budgets 2014 260x170

B2B Digital Marketing Budgets to Increase, Focus on Video, Social Media [REPORT]

According to a new report from AdAge, marketing budgets are going to increase for video, digital, and mobile in 2014 while more 'traditional' forms of advertising are set to get around the same spend as 2013. Respondents confirmed increased budget for video content ahead of search and banner ads.
YouTube Repents, Gives Users Comment Management Dashboard Yt comment feat 260x170

YouTube Repents, Gives Users Comment Management Dashboard

YouTube has attracted an extraordinary amount of flak since they upgraded their comments system and they have stayed relatively quiet about the new feature in the face of such strong reaction. However, they hope their brand new comments management dashboard will actually help, rather than hinder, creators this time.
Digital Video Tops TV Ad Awards: Google, Netflix, Kindle, Vizio top ads and brands of 2013 260x170

Digital Video Tops TV Ad Awards: Google, Netflix, Kindle, Vizio

Some major online brands have pulled off upsets and knocked off major TV ad brands this year. Google took home two awards including Best Ad of 2013, Netflix took a surprising category, Kindle showed the power of live streaming video and Vizio shows that no market is safe from upstarts. Find out who got what and how.
DreamWorks Teams with YouTube for Daily Web Series dreamworks 260x170

DreamWorks Teams with YouTube for Daily Web Series

YouTube is partnering with Hollywood production studios, DreamWorks Animation, on a daily web series that will point viewers to the hottest new trends on the world’s largest video search engine. However, is this just a one off deal or is there a new trend that is starting to emerge at YouTube in terms of content creation?
December 2013: Online Content Videos Exceed 50 Billion Monthly Views comscore video rankings august 2013 260x170

December 2013: Online Content Videos Exceed 50 Billion Monthly Views

December saw a marked rise in online video viewing with 5 billion more views than the previous month. It translated into over 52 billion reported views and over 35 billion video ads, 204 ads per viewer and a total reach of 55.6% of the US population, or roughly 188.25M people.
Hell Yeah: WWE Sees Future of Digital Video wwe ott streaming 260x170

Hell Yeah: WWE Sees Future of Digital Video

WWE has announced the launch of the WWE Network, a 24/7 streaming resource for wrestling fans which will include reality shows, documentaries, behind the scenes footage and classic matches. There's also a pay-per-view feature for events like Wrestlemania.
An In Depth Look At OTT And Live TV For 2014  ott 2014 260x170

An In-Depth Look At OTT And Live TV For 2014

2013 was a huge year for OTT (Over The Top) devices and content providers, but that's nothing compared to the growth of original content that Amazon, Hulu and Netflix are promising for 2014, alongside some exciting developments in OTT technology.