Chris Atkinson

You Can Watch Wimbledon Live Now on YouTube wimbledon 205x170

You Can Watch Wimbledon Live Now on YouTube

Major tennis tournament Wimbledon is being streamed on YouTube this year, starting today. See the likes of Roger Federer, Serena Williams, Andy Murray and a whole lot more compete for a championship on your desktop or mobile device.
Channing Tatum Becomes A Verb and A Noun [Fun Video Friday] channing all over your tatum 205x170

Channing Tatum Becomes A Verb and A Noun [Fun Video Friday]

By the end of today's Fun Video Friday, you will know all about "Channing All Over Your Tatum." Or maybe not. Or maybe the prospect of learning what it is will cause you to skip the video entirely. A star-studded set of videos coming your way.
Fullscreen to Manage Americas Funniest Home Videos YouTube Channel americas funniest 205x170

Fullscreen to Manage America's Funniest Home Videos YouTube Channel

Fullscreen is going to manage America's Funniest Home Videos' (AFV) channel, after inking a deal with AFV company FishBowl. The deal illustrates that you may have content that is perfectly tailored for YouTube, but you may still not know how to market it there.
YouTubes InVideo Programming Now on Mobile mobile invideo programming 260x170

YouTube's InVideo Programming Now on Mobile

YouTube's InVideo Programming is now on mobile. Introduced to the mothership back in October, the feature allows creators to bring up a thumbnail during a video that either connects to another video or displays the channel's branding.
Advertisers to Become Part of YouTube Partner Program handshake 260x170

Advertisers to Become Part of YouTube Partner Program

YouTube is announcing a partner program for advertisers. Set to take place in September, the pilot program will invite a few brands out to Los Angeles to learn how to create content specifically for YouTube. Pepsi, GE, Johnson & Johnson, and American Express will form the inaugural group.
Apple Video Finds Emotionally Compelling Stories in Apps apple making a difference 205x170

Apple Video Finds Emotionally Compelling Stories in Apps

Apple's "Making A Difference...One App at a Time" is a great example of telling stories and compelling audiences rather than strictly saying "Look at us and all these great things we can do!" type of ad. Finding an emotional resonance in your video is one of the chief aspects you look for in video creation.
Charity: Water Shows How Video E Mail Campaigns Can Be Successful charitywater 205x170

Charity: Water Shows How Video E-Mail Campaigns Can Be Successful

A recent study in the e-mail video campaign of charity: water sheds light on how to create an e-mail campaign that works, that compels rather than annoys. The trick: only send to people who want to receive these e-mails, don't ask for the money, and compel people to want to help.
Can A Mobile Phone Shoot Business Videos? [ReelRebel #42] 42 Cell Phone Videos Thumbnail 1 NO BRANDING 260x170

Can A Mobile Phone Shoot Business Videos? [ReelRebel #42]

Using the camera in your phone to shoot a business video can be an attractive thing for people looking to create video on the cheap. Unfortunately, with these types of cameras, the limitations are such that there are very few instances when it makes sense to use them.
Vine Catching Up to YouTube In Social Media Engagement vine youtube 254x170

Vine Catching Up to YouTube In Social Media Engagement

A new study conducted by SocialBakers is seeing some pretty impressive gains by Vine compared to YouTube when it comes to engagement rates on Twitter. Vine has only been around for 6 months and for the most part, only on iOS, so catching up to YouTube on the social media platform is impressive.
Much Ballyhooed Facebook Ads Delayed Until Fall Facebook logo

Much Ballyhooed Facebook Ads Delayed Until Fall

Facebook has delayed their video ads again, moving from the Summer to, at earliest, the Fall. The much-discussed Facebook video ads have been anticipated all year. But because of changes that Facebook is planning, the ads will be delayed another season.
Maker Is Creating Video Destination Site, Doesnt Plan on Killing YouTube maker logo 205x170

Maker Is Creating Video Destination Site, Doesn't Plan on Killing YouTube

Maker Studios is creating a video platform for its creators to get some independence from YouTube. While Maker's talent will likely remain with YouTube, and Maker's new platform won't be a direct competitor, the move is becoming more common for MCNs looking to create new revenue streams.
Skittles Lets You Decide Which Figurine Dies in Latest Wacky Ad skittles figurines 205x170

Skittles Lets You Decide Which Figurine Dies in Latest Wacky Ad

Skittles' new ad, called "Skittles Figurines," has people choose which figurine they want to get smashed after the first one produces mountains of Skittles. YouTube's Choose-Your-Own-Adventure landscape using annotations can make ads fun and interactive.