A "live blog," of sorts...of everything happening at the ReelSEO Video Marketing Summit in San Francisco. Check with us throughout the day for new updates!
We talked to Google/YouTube's Suzie Reider, Director of Media Solutions, also our keynote speaker at the ReelSEO Marketing Summit this Friday. What exactly do brands need to keep in mind when creating content for YouTube? Suzie's got some stats, tips, and top-notch info for us to consider.
YouTube is going to try to make another "week," this time celebrating geek culture. Their "Comedy Week" was met mostly with awful reviews, but Geek Week should be able to turn it around for theme weeks, because it's more a celebration than pressure to "be" something.
Video sharing increased 7 percent in 2013's Q2, according to a new white paper released by Unruly. Sharing in Q2 beat the Super Bowl-dominated Q1 on the basis of three out-of-this-world showings from the ubiquitous ads released by Dove, Evian, and Kmart.
YouTube has made their subscribe button embeddable on your website. While there were tricks in the past to accomplish this goal, now YouTube has made it very simple, with a really easy script you can now apply to your site.
All of these videos are awesome except one. But don't worry, we warn you properly before you click "play." Why would such a video be included in "Fun Video Friday?" Really, just so you can feel better about yourself, even though you may not feel great for humanity.
Not really a big surprise, but some YouTube paid subscription channels are finding it tough getting subscribers. The obvious reason is that people don't want to pay the money, but there are numerous other factors in creating a successful channel that even free channels have to consider.
A new YouTube layout has been spotted--no don't worry, it's not another complete overhaul, yet, but it does center the videos on the page. It also relocates some of your channel commands and such to a more out-of-the-way, but easy-to-use, place.
ComScore released their June 2013 U.S. Online Video Rankings today. We saw another incredible rise in ads last month, and Americans watched a total of about 45 billion videos overall. Minutes-per-viewer increased to the highest point since last October.