90% Of All Web Traffic Will Be Video – YouTube Dropping Bold Predictions

We do video marketing for small to mid-sized business, creating several mini infomercials on a monthly basis and then broadcasting them across the Internet.  This is so key to a businesses longevity in the future.  What businesses soon realize from our video marketing is that it's the gift that keeps on giving.  

Most traditional marketing methods have a light switch effect.  You pay, the ad runs (the light goes on) then the campaign is over the the light goes off.  You have to pay again to turn back on the lights.  With our method of advertising the light never goes out.  Once the videos are syndicated across the Internet they are their to stay.

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Video marketing has completely revolutionized my business and is now the number one product I offer new local business clients for this very reason. Video is the future and is NOW!

Not too hard to call this one. I've been doing screencast & presentation video work since 2000. We used to hear about "The Year of Internet Video" and watched as it came and went 5 times! ;-)

I, m ready for my berther & siater.

That's why I believe in the power of video. Either influence or be influenced; there is no in between.

This is a such an exciting industry to be part of!

It means video is everything, and any business--big or small--that refuses to believe that is taking a huge risk of being forgotten. How true! Source: 90% Of All Web Traffic Will Be Video - YouTube Dropping Bold Predictions http://www.reelseo.com/90-percent-of-all-web-traffic-will-be-video/#ixzz1jtNCRN4s. ©2008-2011 ReelSEO.com Online Video Guide.

Having taught video marketing to over 500 businesses those who get it and use it are totally smashing the competition.

We saw this 3 years ago which is why we started teaching offline business video marketing. They are just starting to realise that they should have jumped on this sooner. Our clients are doing very well [the smart ones who listened to us]. The others are scrambling, thinking they did not have to learn. Big mistake!

Yet another reason to contact me to enhance your on-camera presentations! :) www.tcbcommunications.net

Presuming traffic is a reflection of data (information flow), this is a slightly over blown stat. Video consumption requires more than 10x the data (5mb-500mb) than text (1k-30k) and or photos (60k-300k). Nonetheless, a quick comparison of how much video we watched in 2007 to 2012 and it's obvious the demand online for quality video production can only be headed in one direction.... up and to the right.

Jeremy - that statistic is powerful but also potentially misleading. This statistic references bandwidth... not activity. The vast majority of this internet bandwidth will be taken up by entertainment video. While 'game-changing' on many levels (we are all waiting for the Apple TV announcement) it is less than clear how these vast amounts of entertainment views will effect (if at all) online business marketers.

The forecast is bright for high quality online filmmaking.

A tad high but the shift is on from our experience in the real estate vertical.....

Very interesting....Google is lately investing enormous amounts of money and implementing lot of changes like panda and its really giving me headache.... Video marketing is interesting as long as u know how to do it and you have right tools. Check Alexa and you can see changes on first positions in traffic. I doubt it that it will be 90%....., but over all if google wants to do something and will do than our only chance is to adapt.

Incredible. I work in digital marketing for a production company in the UK - River Film (shameless plug). Very encouraging article - exciting stuff!

This is exciting as a content producer and someone who works in the video marketing field. Now it'll be interesting to see if major, high-budget production studios eat up the bulk of video viewing as they adapt to the web or if the smaller, non-traditional productions can maintain their draw of web viewers.

Working for a company where video (email) is a huge part of our unique selling proposition, I do see that video has a bright future, but 90% of ALL web traffic is way too generous. For 90% of web traffic to be video, traditional journalism and digital literature would have to be almost nonexistent. My prediction is that video will be dominant but not king.

Are you ready for it? :)

I absolutly believe that this will happen!

Good stuff, Jeremy. Cisco predicted a similar number last year, so the experts are aligning on this. The transition to a video-centric Web is well underway

That's a great news for people like us who're in to Online Marketing as well as Video Production. Exciting times ahead!

I can only well image what that means for YouTube and Video Experts. An entirely new industry.

It's also going to be interesting to see how much of the web ecosystem for businesses transforms to video INTERNALLY, like within their intranet and collaborative workspaces.

I've seen this coming. As a video producer it is nice to have some impressive numbers to back it up

I have also been saying this for yrs

This trend, which has been evident for years, is why I changed my focus to web video production.

That's an amazing prediction and so glad I got through the learning curve last year with making vid tuts. Now want to do more live shots. ~ MaAnna