ReelSEO Posts from August, 2012

Multi-Screen Becoming the Standard Instead of the Exception for Many Activities

Multi Screen Becoming the Standard Instead of the Exception for Many Activities

Google just put out some fairly interesting research about how we've become a predominantly multi-screen society. It looks at how we surf, shop and consume media, including TV, across a variety of screens both sequentially (start on one screen, pause then finish on another) and ...

4 Tips to Increase eCommerce Product Video View Rates & Raise Conversions

4 Tips to Increase eCommerce Product Video View Rates & Raise Conversions

Invodo recently did a three month study that looked into the efficacy of the video view rate, how it applies to ecommerce and why it is an important metric. Since a lot of readers have products to sell I thought it shed some light on ...

Best YouTube Resources on the Web [Creator's Tip #54]

Best YouTube Resources on the Web [Creators Tip #54]

For this week’s Creator’s Tip episode, we talked with Megan O’Neill, video enthusiast and writer for SocialTimes, about why it’s important to keep up with all that happening in the fast moving world of online video as well as what sources she uses to stay ...

How to Manage Color Temperature Effectively to Produce Better Looking Video [Reel Rebel #17]

How to Manage Color Temperature Effectively to Produce Better Looking Video [Reel Rebel #17]

On this week's Reel Rebel video production tutorial, Stephen Schweickart provides an overview of color temperature.  Understanding how to adjust and balance color that is captured from different lighting sources can ensure that you get the appropriate look for your shot and help minimize the ...

Video Effects Guru VFX BRO Takes YouTube's On the Rise Win for August

Video Effects Guru VFX BRO Takes YouTubes On the Rise Win for August

Here's an On the Rise winner that suits this site nicely: a video effects tutorial channel known as VFX BRO.  Aaron, the channel's creator, often teams up with his friend Zach from Final Cut King to create special-effects-driven videos, and one that's all the rage ...

Vimeo Announces Custom Thumbnails, Dropbox Integration For Video Sharing & Uploading

Vimeo Announces Custom Thumbnails, Dropbox Integration For Video Sharing & Uploading

Awhile back we published a long list of tools that help you send large files, like video, over the internet.  One of those, and actually by far and away the most popular one, is Dropbox.  Well, exciting news for Vimeo users: you can now use ...

7 Tips to Stand Out as a Video Contributor on HuffPo Live

7 Tips to Stand Out as a Video Contributor on HuffPo Live

Recently, we had the chance to talk to Manoush Zomorodi about how to look good on camera.  She is currently drumming up interest in her e-book, Camera Ready: How to Present Your Best Self and Ideas On-Air or Online, which covers some things that are ...

Custom YouTube Thumbs Finally Roll Out, Mood-Based Video Recommendations, & More [The Reel Web #54]

Custom YouTube Thumbs Finally Roll Out, Mood Based Video Recommendations, & More [The Reel Web #54]

This week on the Reel Web we look at the updates YouTube has made in the past week including the roll-out (finally) of custom thumbnails for all monetized users, some experimenting with mood-based video recommendations, their new politics destination channel and more.  Additionally, we cover ...

Love Football launches on YouTube: What in the Wild, Wild World of Sports is A-Going on Here?

Love Football launches on YouTube: What in the Wild, Wild World of Sports is A Going on Here?

Americans, Canadians, South Africans and Australians call it soccer, Spaniards and Latin Americans call it fútbol, but the rest of the world calls it football. But, whatever it’s called, the game is played by over 250 million players in over 200 countries, making it the ...

Streaming Video Gaining Ground on Broadcast TV for Connected TV Users

Streaming Video Gaining Ground on Broadcast TV for Connected TV Users

Following up on my previous article from the YuMe Connected TV White Paper which focused on advertising and ad-supported content, I also wanted to take a look at the content itself including what people are watching, when they watch it and, rather importantly, how they ...

Keys to Success with Business to Business (B2B) Video

Keys to Success with Business to Business (B2B) Video

A week and a half ago at SES San Francisco 2012, I moderated a session entitled “Keys to Success with B2B Video.” The speakers were Leslie Drate, Manager of Social Media, Cisco, and Mark Robertson, Founder, ReelSEO. Now, I could try to tell you what ...

How to Vlog Like a Pro - Vlogging Tips from YouTube's NextUp Vlogger, Scooter Magruder [Creator's Tip #53]

How to Vlog Like a Pro   Vlogging Tips from YouTubes NextUp Vlogger, Scooter Magruder [Creators Tip #53]

In this week's Creator's Tip episode we talk with Scooter Magruder, a winning Vlogger in this year's YouTube's NextUp Program & Contest. Scooter shares with us his advice, tips, and tricks as to how to build and develop an audience in YouTube for your vlog and how ...

Google TrueView In-Stream Takes AdWords for Video Mobile

Google TrueView In Stream Takes AdWords for Video Mobile

Yesterday, on the Google Mobile Ads blog, Phil Farhi, group product manager at YouTube, announced that TrueView in-stream video ads have expanded their reach to mobile devices. TrueView in-stream videos can appear on YouTube Videos (Watch pages on YouTube), on video publisher pages in the ...

Best Practices for Building User-Friendly Connected TV Applications

Best Practices for Building User Friendly Connected TV Applications

So I started doing some research to compile what I could on making apps for the connected TV platform. I tried to find all the API guides and docs I could find as well as some basic tips on creating a good user experience for ...

How to Create Time-Lapse Videos: Fast Motion Video Editing Tutorial [Reel Rebel #16]

How to Create Time Lapse Videos: Fast Motion Video Editing Tutorial [Reel Rebel #16]

This week on the Reel Rebel, Stephen Schweickart introduces a slightly more advanced video editing technique used to create time-lapse videos.  Essentially, time-lapse video editing is a technique that's often used to speed up a video clip and give the illusion of compressed time.  Stephen walks us ...