ReelSEO Posts from August, 2011

YouTube 2nd Most Popular Website With 790 Million Unique Monthly Visitors

YouTube 2nd Most Popular Website With 790 Million Unique Monthly Visitors

According to just-released June 2011 data from Google, Facebook is still the world's most popular website, with 870 million unique visitors and a whopping 1 trillion pageviews per month. Right behind Facebook–in terms of unique visitors, at least–is YouTube, with 790 million visitors per month …

Best Branded Viral Video Ad Campaign – The Muppets & OK Go

Best Branded Viral Video Ad Campaign   The Muppets & OK Go

I've written many times about my love for The Muppets. I'm right in the perfect generation to be a fan–I remember watching and loving both the TV show and the three earliest films as I grew up. And over the past year or two, the …

Based On A True Story: A Brief History Of The “False Document” In Film & Web Series

Based On A True Story: A Brief History Of The False Document In Film & Web Series

A powerful technique in the world of entertainment is what is known as the false document. It goes beyond "based on a true story" and invents a history to form a basis in reality. One of the earliest uses of this device was way back …

YouTube Partner Channels Added To comScore Video Metrix for July 2011

YouTube Partner Channels Added To comScore Video Metrix for July 2011

With the July 2011 report, comScore has expanded their monthly video metrix, which tracks online video services and viewers, to include what they call "Select YouTube Partners" (see table below). What that sounds like to me is that they are NOT including all of the …

Hands On Video Production With The RED Epic Camera – Film Riot

Hands On Video Production With The RED Epic Camera   Film Riot

The latest episodes of Film Riot take a look at a dream camera, the RED Epic, a camera that has been used to shoot Pirates of the Caribbean: On Stranger Tides, David Fincher's The Girl With the Dragon Tattoo, next year's The Amazing Spider-Man, and …

MP3Tunes Ruling Also Opens Door For Online Video Storage Services?

MP3Tunes Ruling Also Opens Door For Online Video Storage Services?

A judge has ruled that MP3tunes was not in violation of copyright law, as they were not responsible for the uploading of the files that users were listening to and therefore not responsible for any pirated music that might have been uploaded. To me, this …

Musings On YouTube, Cat Videos, & Lazy Journalism

Musings On YouTube, Cat Videos, & Lazy Journalism

Maybe it's time we let YouTube grow up. Maybe instead of constantly referencing YouTube as a site for "cat videos," even when reporting on the advertising side of the site, we should start giving them their due for what they really are: a behemoth of …

Fox’s 8-Day Window For Online Episodes Drastically Increases Piracy

Foxs 8 Day Window For Online Episodes Drastically Increases Piracy

You might remember that Fox just recently did away with next-day access on episodes of their shows streaming online. That move went into effect about a week ago, and already appears to have nearly doubled the piracy rate of Fox television shows. I'm guessing that …

The First Original Web Series From Hulu Arrives, Is It Any Good?

The First Original Web Series From Hulu Arrives, Is It Any Good?

Morgan Spurlock, the director of pop documentaries Super Size Me and The Greatest Movie Ever Sold, recently got into original web series with A Day in the Life on Hulu. Spurlock will deliver 6 episodes of the series, which will follow personalities as diverse as …

Online Movie Trailers Are Ads That Become Destination Viewing

Online Movie Trailers Are Ads That Become Destination Viewing

One of the most common types of branded viral video is the movie trailer. After music videos, it may be one of the most-watched genres of online video. Not every trailer succeeds at going viral, but the ones that do are able to generate huge …

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