Predictions With Local Online Video Marketing - Interview With Topix
I interviewed Chris Tolles, CEO of the online news portal Topix, on his predictions for how video will mature into the local landscape, and its impact for audiences and businesses.
Video Production Tip: How To Use A Gray Card for Great Video Exposure
I've often made the assertion that quality video production is important for successful online video marketing. Sure, some viral videos aren't the most professional when it comes to the video production aspects, but, if you plan to produce your own videos for marketing your business, why not shoot for the best.
End Your Video Encoding Blues With Encoding.com
Encoding.com offers, get this, web-based, on-demand, video encoding. Nope, no joke. They will grab your video encode it and then send it back to you. Sign up is free and you can even do a test run but after that, you'll have to pay
Online Video Continues Ridiculous Trajectory
ComScore has released their online video numbers for September 2009, and the trend continues. Online video views are again at an all time high. More than 168 Million U.S. viewers watched online video during that month, accumulating nearly 26 Billion total views. Holy cow.
Sorenson Squeeze 6 – Total Video Workflow Solution?
ReelSEO's Grant Crowell interviews Sorenson Media's CEO and President Peter Csathy, on the launch of their Squeeze 6 software, and why they’re billing this update as the “first total video workflow solution" for businesses. (Listen to Grant's podcast with a review of the software.)
Evaluating Media Opportunities? Think Like A Venture Capitalist
There are a million and one new advertising platforms, technologies and tools today, it seems. So how can you figure out which new media opportunities to test and try? Use the same criteria a venture capitalist would use for investing.
CIMA Survey – Video and Search Receive Highest Results
I interview the Chicago Interactive Marketing Association’s (CIMA) partner analyst Troy Mastin about their newly-released 7th Semiannual Interactive Marketing Survey, and we discussed what the findings say about the emphasis that agencies are giving to online video and search marketing for business.
