Rounding The Social Media Learning Curve With YouTube
In my consulting experience I often encounter business owners who struggle mightily to get up to speed on this Social Media revolution that seems to be happening right at their feet while they are focused on keeping all their balls in the air above them. Their need to successfully incorporate this “new world” into their ...
Video Intelligence – What Do Businesses Really Need?
I interview online video platform provider Veeple’s CEO Scott Broomfield about his argument that businesses today need “video intelligence" – interactivity and engagement features directly within the video to make it intelligent enough for its audiences’ needs and for business goals.
Greg Jarboe - IP Extremism Vs Fair Use With Online Video
At SES San Jose 2009, I spoke with Greg Jarboe, President and Co-Founder of SEO-PR, about some common legal questions and issues with regard to online video. Greg talks about "IP extremism” – the increase of attorneys’ knee-jerk legal reactions – including cease-and-desist orders and sometimes lawsuits –to seeing any instance of their client’s owned ...
Video Marketing IQ Quiz - Test Your Instincts
Today, EyeView launched what I think is a fun, interactive quiz designed to "test your instincts" for video marketing. The quiz showcases several example A/B test campaigns and shares data collected about those campaigns in order to give marketers a peak into which tests produced better website conversions. Personally, I did quite well on the quiz ...
SBTV - Daily Online Video News for SMB Goes Social
Online video gets daily SMB news and goes social at Small Business TV (SBTV.com), the first of its kind video news and information site for America's 25 million small businesses. The company was launched in 2004 but apparently just unveiled a new enhanced video platform.
Video SEO Tips From Aaron Wall of SEOBook
http://www.reelseo.com/aaron-wall-seobook-video/ This is an interview with Aaron Wall, founder of SEOBook.com at Search Engine Strategies San Jose 2009. We spoke to Aaron about SEO Book as well as his use of videos to promote the site. Aaron provides some basic tips for Video SEO
Video Ads In Your Print Magazines?
Entertainment Weekly’s September 18th edition will contain an unprecedented piece of content: a video ad. Pepsi and CBS have teamed up for the ad that will run spots for several CBS shows like “How I Met Your Mother” and “Two and a Half Men,” as well as a commercial for Pepsi Max. The video contains ...
eTailers Improve ROI With Video Says Adobe Scene7 White Paper
A new white paper has been released by Adobe Scene7, the rich-media enterprise solution, detailing how eTailers are using Video to better ROi. I got my hands on it and have the juicy details below (albeit in brief of course) along with my thoughts.
Video and Social Marketing Reach A Groundswell
http://www.reelseo.com/video-social-media-groundswell/ ReelSEO had an opportunity to speak with Nate Elliott following his presentation on the groundswell where he described several practical, data-based strategies that companies can use to build their social media strategy.
Time Warner To Make YouTube Profitable?
As I pointed out in my Dark Side of Online Video article, Viacom is suing YouTube for all sorts of copyright infringement and that case is being run in conjunction with a class action lawsuit from other quarters. Meanwhile, Time Warner has taken a different tack and has decided to cut a major deal with ...
Porn Video In Google Universal Search Results?
Today I read an interesting post over at SEORoundTable about a video that is appearing within Google universal search results for the search "Rambha." Rambha is a famous Indian actress and according to the post, the video result has already been reported to Google by Rusty Brick, the author of the post as well as ...
Online Ad Effectiveness Rivals TV? Yep!
I just wrote (yesterday) that we need some sort of study of online video ads versus TV ads. Oddly, here's a study that did almost exactly that. They didn't focus on video advertising online, unfortunately, but they're near the mark.
OpenTV + Mood Ring = Awesome Video Search?
You hear the question probably every week "what are you in the mood for?" Well OpenTV and Jinni are taking that question literally with their new partnership that will let you find video content based on your mood. I wonder what will show up when it turns black? Sure searching by keyword, category, genre, actor ...
Youtube Optimization Tips From Youtube's Matthew Liu
ReelSEO caught up with Matthew Liu, Product Manager for YouTube for a quick on-camera interview about best practices for optimizing videos published to youtube. http://www.reelseo.com/youtube-optimization-tips-from-youtube/
The Dark Side of Online Video?
Just as there are white hat and black hat hackers, SEO companies and just about everything else in the world, there is also black hat online video...the so-called pirates. But where is the line drawn between legal and illegal video and where is the line on morality?
