Demand for Local Video Advertising Helps Jivox Quadruple Revenues In Q4
Jivox, the online video advertising service that helps small and medium-sized businesses reach local customers, today announced continued momentum over the past quarter as more companies discover the power of online video ads to attract local customers. In Q4 of 2008, Jivox doubled its customer base and number of registered users from the previous quarter ...
Is Your Site Suffering From A "video Ghetto?"
ReelSEO's Grant Crowell hosts this special podcast on how many site owners' lack of proper visibility of their video content results in severe underperformance, creating false impressions that their audiences aren't interested video to the level of it being a sustainable product in their business model. Grant shares some common examples, and good tips for ...
Dear Mr. President Obama - Innovative Online Video Ad Campaign
Banner ads are now no longer just uni-directional, it would seem. A campaign being run by Pepsi called “Dear Mr. President” is allowing people to record a video message straight from an embedded banner on a standard website. Empoweringconsumers to not only interact with the banner but actually create content and push it back to ...
Truveo Releases Updated IPhone App for Video Search
Truveo released a second generation version of its widely praised video search application for the iPhone, with new features and additional videos. Through the Truveo Mobile Video Search for iPhone app, users can now access more than 145 million videos1, making it the most comprehensive video search offering on the iPhone. In addition, a special ...
Videos Are 50 Times More Likely To Rank On The First Page of Google?
Last week, Nate Elliot at Forrester published an interesting blog post titled, “The Easiest Way to a First-Page Ranking on Google.” In his post, Nate discloses the results of a study/experiment that they conducted whereby a series of popular keyword searches were run on the major search engines and the number of video results that ...
Is High-Definition Video Chat Coming To Google's Gmail?
According to a post on CNET last week, despite Google shutting down several products and services (including shutting down the ability for users to upload videos to Google Video), there are also some interesting new services being developed that will be coming soon to Google's Gmail product. As we posted last year, Google introduced video ...
Video Ad CPMs Fell 25 Percent In Q3 2008 According To Brightroll
...while more advertising dollars keep pouring into this segment of Web video (BrightRoll claims its revenues grew 172 percent annually in the fourth quarter of 2008, up 12 percent sequentially from the third quarter—although it gives no absolute numbers), the rates advertisers are willing to pay keep coming down. In the fourth quarter, across BrightRoll’s ...
Keepin Score With Video Metrics: Interview With ComScore's Tania Yuki
ReelSEO's Grant Crowell interviews comScore's Video Metrix Product Manager, Tania Yuki. Tania shares some of the notable trends in the video measurement industry, why she believes that "2009 really is the time that the synergy of online video and commerce is going to happen," and what are the best metrics to evaluate on how effective one's ...
Kaltura.com The Do-It-Yourself Video Solution?
Some of us are the do-it-yourself types or don't have a huge budget to implement a solution from some of the major providers of online video delivery systems. Some of us just need to get our hands dirty and some of us are proponents of Open Source and all that it has to offer. In ...
RIP Google Video Uploads - Get Your Sitemaps Ready
Yesterday, Google finally announced that they are shutting down the ability for users to upload videos to Google Video "in a few months". I say finally because many of us expected this to happen for some time and given the efforts spent on enhancements to YouTube, it only makes sense that Google keeps Youtube as ...
SEO and Video Top Retailer's Priorities for 2009
According to Internet Retailer's latest monthly survey, online merchants are making search engine optimization and video their top web site design priorities for 2009. The survey also reports that "usability testing can also help retailers do a better job of deploying video" to which ReelSEO's Grant Crowell makes his suggestions for e-retailers to improve the website ...
Revision3 Gets Optimized With EveryZing SEO Solution
In yet another high-profile customer win for EveryZing, the next-generation universal search and vSEO leader today announced Revision3 will use its solutions to provide enhanced search and discovery of the site’s vast array of original, broadcast-quality Internet television programming. Revision3 is licensing two solutions from EveryZing’s product suite: ezSEO and ezSEARCH. These two products will ...
Interview With Mixpo's CEO Anupam Gupta - Video Marketing for SMBs
http://www.reelseo.com/anupam-gupta/ I had the pleasure of catching up with Anupam Gupta, the CEO of Mixpo.com to talk to us about video marketing solutions for small and medium sized businesses. Mixpo is an online video marketing/advertising platform that is designed to provide turnkey video marketing solutions for small and medium-sized businesses. Mixpo has developed a proprietary technology platform that leverages the power of video to drive action and deliver measurable results for SMBs.
Newspapers In Crisis: Migrating Online With Video
"Online is the new reality" for newspapers, says Carol Krol, Senior Analyst for the research agency eMarketer. ReelSEO's Grant Crowell interviews Carol on her featured report, Newspapers in Crisis: Migrating Online. Carol shares on how newspaper publishers need to do a better job of promoting and monetizing their online video content, especially for the social ...
