ReelSEO Posts from December, 2008
New Year’s Eve Celebration From Times Square Via Mogulus
Mogulus and The Times Square Corporation have teamed up in order to broadcast this year’s New Year’s Eve celebration live tonight from Times Square in New York City live to online viewers everywhere. Anyone with access to a Wi-Fi network, an iPod, or Internet connection can enjoy the New Year’s Eve party in Times Square; live all night long.
The event starts at 4:00 PM eastern time today until 12:15 AM on January 1, 2009. You can watch the coverage below on this post, or online at http://www.mogulus.com/2009live
Choosing an online video marketing attorney
Attorney David Adler, Partner with The Adler Law Group in Chicago, shares his expertise with ReelSEO on what criteria companies who are publishing and promoting video online should look for in choosing legal counsel, to help them protect their assets.
Online Video and the Law (for Video Search Marketing Dummies)
ReelSEO’s Grant Crowell hosts this special podcast highlighting legal issues involved with marketing video online.. Grant shares his own research and interviews with several intellectual property attorney, who are also all speakers at search marketing conferences.
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Online Video, Search Marketers and Legal Issues – Interview with Deborah Wilcox
In our continued legal series, ReelSEO’s Grant Crowell interviews Deborah Wilcox, partner with the law firm Baker Hostetler and co-chair of the firm’s Intellectual Property Litigation Practice. Deborah is one of the longest-standing speakers for search engine marketing conferences on legal issues, having spoken at the very first Search Engine Strategies conference to feature a legal panel, way back in 2002.
What’s New at Veoh – New Veoh.com Beta Version Launched
Veoh’s got a new version including a website redesign, and some new features. They’ve re-categorized the content into more than 100 categories to make it easier for you to find what you want. They also allow you to browse for other videos while watching something. Though I’m not sure what that accomplishes since you could easily do that with two browser windows as well. I guess it lets you do it in one interface and window which is a little cleaner. The player now has three sizes, small, theater for a larger experience and full-screen.
Reel Success with Video Thumbails in Google Universal Search
UPDATE – So, looks like Google is still playing with letting other sites show thumbnails in the SERPS. They have recently removed these thumbnails from appearing in an organic search. More to come on this as it appears they are being filtered for in google with the duplicate content filter for some reason.
We’ve posted lots in the past about Google’s universal search initiative and the promise that it has for website video SEO. We’ve also posted in the past about the fact that although Youtube video thumbnails are dominant throughout the universal search results pages, other video sites are successfully showing thumbnails in the SERPs as well including Metacafe, Videojug, Ted.com, 5min.com, and others. We have even tested our own video thumbnails in Google previously to see that they do appear in Google’s SERP pages, but we had not seen them appear yet in the Universal one-box results.
I am pleased to tell you that it is possible, if done properly – and We did it with our little site 
Video Thumbnail Images for Bloggers a “BUG” on Google SERPS – Problem Resolved
This past week I was in Toronto for Christmas and decided to do some Google keyword searches for my site. What I found was a bit odd in that there was a new thumbnail appearing for my site’s result (see below). I thought that perhaps this was a test going on at google.ca (google canada) but then I also received an email from a reader that was concerned because she publishes a site about Rob Pattinson and there was a thumbnail of an attractive female next to her site’s search result on Google. I then found that the same thing was happening to my site in the USA.
blinkx Unveils New Online Video Ad Unit – Dubbed “Un-roll”
blinkx, the world’s largest video search engine, today introduced the Un-roll Unit, an entirely new and immersive branding experience that gives advertisers the unique opportunity to tell a compelling story through their brand and online television, and enables users to engage with a brand continuously throughout a video. In addition, MediaCom and Shell Oil are among the first agencies and brands, respectively, to deploy the new ad format.
YouTube Adds HD Video Browsing Option
As we posted previously, Youtube recently updated the UI to add high-definition HD video viewing in a large HD video player. In addition, they have now added a new option to browse HD videos right from the main “Videos” navigation page. I imagine that there have been a ton of searches for high-definition videos since the announcement.
Online video marketing’s legal issues – interview with Jonathan Moskin
ReelSEO’s Grant Crowell interviews attorney and intellectual property expert, Johnathan Moskin, on what are the most important legal issues today with online video marketing, and what all businesses should educate themselves on before publishing and promoting their video content on the Web.
Video Agencies’ Marketing Tips for Small Businesses
Four online video production agencies for small businesses shared their perspectives and tips for small businesses at the Search Engine Strategies conference on the panel, Using Video in Small Business Marketing, moderated by The Kelsey Group’s Michael Boland.
Auction-Style Marketplace for Video Production – Interview with MediaMobz
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Back in November, we had the pleasure of being the media sponsor for the Kelsey Group’s ILM:08 (Interactive Local Media) conference. Prior to the conference, I had heard about an interesting new startup called MediaMobz that is focused around creation of an auction-style online marketplace to connect filmmakers with businesses looking for video production resources. What interests me most about this idea is that it is really focused on providing transparency to businesses as to the filmmakers themselves. Often times when working with unfamiliar filmmakers from a network, it is difficult to determine whether they are truly talented filmmakers, or mere amateurs interested in becoming filmmakers. When a small or medium sized business looks to produce custom video assets, usually, they must rely on a talented and experienced filmmaker to walk them through the process, essentially acting as both a filmmaker and director.
