YouTube live streaming is opened up to every user at long last, Netflix gets more mainstream TV type nominations and Instagram gets private video messaging. More on these and other stories of the day in online video from ReelSEO.
2013 Video Marketing Survey & Business Video Trends ReportA new report from ReelSEO, Flimp Media and The WMC confirms that 93% of marketing professionals surveyed are using video as part of their mix, with 82% stating they are very satisfied with the ROI they are seeing with their video marketing campaigns. ...
25 Top YouTube Business Power Players for 2013 - Thumbs Up!Welcome to our 2013 list of the up and coming new media whizzes within the business of YouTube - a list of the most prolific business minds who will undoubtedly be shaping the face of digital, social media, and entertainment as we know it in the years to come....
The Top Video SEO Practices Used by Marketers in 2013 [Report]Video SEO as a marketing discipline is the foundation that ReelSEO was built upon all those years ago. Nowadays, it's more important than ever and our new survey confirms that 7 out of 10 of you think so too. Read more in our 2013 Video Marketing Trends Report....
Programmatic Video Ad Buying: A Nuts and Bolts GuideProgrammatic video ad buying is changing the face of video advertising, as we see automated systems make the media buying decisions rather than individuals. Still confused? Read our handy nuts and bolts guide and find out the benefits for ad buyers and publishers. ...
82% Marketers Say Video Email Marketing is Effective [Survey]60% of marketers are using video for email marketing purposes with 82% of those surveyed for our report confirming that video within email has been an effective part of their online campaign strategy. ...
The insanely rapid growth of second screen and other connected devices means that we could see video-streaming devices outpacing the population of the planet by 2017, with tablets and smartphones grabbing nearly 70% of the market share.
In this week's Creator's Tip we let you into a little secret that may save you a lot of time, effort and money down the road. Testing your video content before uploading to the public is a fantastic way of getting the feedback you need to make that content perform as well as it can.
Invodo has released their Q3/Q4 E-Commerce Video Benchmarks Report and data shows online video has a major impact on the purchase decision of the viewer, with 1.81x more likely to buy a product. We take a look at the findings.
Online video is an essential element of marketing but it can also be used in-house to support employees who work remotely all or part of the time. In the post, we look at some of the ways video can help bring an off-site sales team together.
It's just two weeks to Christmas and we are bringing you absolutely no festive-flavour Vines. Instead we have a paper ski-scene from Nokia, Gandalf meeting Gandalf and Oreo slam-dunking their way through another great super short-form clip.
Google officially confirm there have been problems with the new YouTube comment system, and the Beastie Boys take legal action against Goldieblox over copyright infringement. More on these and other stories of the day in online video from ReelSEO.
Digitalsmith's Q3 2013 Video Discovery Trends Report confirms that Netflix holds the lion's share of the Subscription Video on Demand market with 41% - no surprise there. Redbox Kiosks have the largest share of the Pay-per-Rent services market at 16.5%.
What are the mechanisms behind a viral video? JukinVideo opens up its YouTube analytics to help marketers and brands better understand the process of virality. They show ReelSEO just what it took for one video to attract 5 million views in 7 days.
In a new report on the power of live-streamed video as a business tool, 78% of business executives surveyed confirmed that they did consider it effective, with 45% in upper management positions the most positive about the medium.
Google are notoriously cagey about releasing their revenue figures but the latest prediction is that ad revenue from YouTube is expected to have risen by 51% to $5.6 billion for 2013. That's around 11% of Google's overall total income.
YouTube always go out of their way to make a spectacular review video and this year is no exception. Watch the top YouTube stars recreate some of the more famous moments from online video in 2013 and see how many you can spot. We also take a look at some of the top gaming and music videos that trended this year.
YouTube have released their top trending ads and videos of 2013 and it includes almost all the ones you would expect - from Harlem Shake to Van Damme's splits to those dancing Evian babies. In the top ten trending videos, three branded ads make the list for the first time.
Chromecast users get a whole new range of viewing options and Google Glass gets unofficial Wordpress support but nobody knows what they really are anyway. More on these and other stories of the day in online video from ReelSEO.
A new report states that over half the people surveyed purchased a product or service after watching a YouTube video - not a YouTube advertisement, a YouTube video. It means that branded content on YouTube is having a fairly massive impact on purchasing decisions of consumers.
80% of browsers support HTML5 video technology and Chrome has a 33% share of that market, the biggest piece of the pie compared to others like Firefox and IE9+ which only have a 14% share. On the mobile front iOS and Android account for 8% each of total HTML5 browser installs.