Encoding.com just released new numbers pulled from Vid.ly which show that Android is gaining on iOS in terms of video viewing. It's no surprise as the operating system has been steadily stealing market share quarter after quarter and is available on far more different devices than iOS. Since Vid.ly is a universal URL for videos ...
Google Plus continues to get more open bit by bit, and just today made the service available to teens age 13 and up. Previously, Google Plus was restricted to people 18 and up. Along with the wave of new teenagers, Google Plus is also getting new privacy and security features--a fairly important thing if the ...
20th Century Fox has teamed with Big Frame, a YouTube talent company, to produce videos promoting their new movie Chronicle opening on February 3. And Chronicle is the perfect type of movie to get some YouTube promotion, as it is one of the latest films to use this-is-really-happening video, "found footage," very much like Cloverfield ...
After YouTube's latest updates yesterday to the Browse page, many of you probably spent some time casually playing around with it to see what's new. If you did, you might have come across some of the selections in this week's round up of the best viral videos. Most are probably worth watching again, but I'm ...
Do you like to browse YouTube videos? I use the Browse page at YouTube an awful lot--it's one of the ways I'm able to stay on top of what's happening in online video. And I've had some personal issues with the layout and design for some time. Today, YouTube updates the browse page design, and ...
While Netflix isn't all the way back to highs pre-The Worst Price Hike of All Time, they pretty much got all those people back by the end of the year. Maybe not the same people, but replacements anyway. Thus Netflix ended 2011 with 24.4 million subscribers, just a touch off the 24.59 million they had ...
A few months ago we brought you a 9-part series on social video marketing called The Social Video Blueprint. It was intended to serve as an outline of sorts, for companies and brands (and individual creators) seeking to ignite their video marketing with a social kick. Social video is basically the practice of creating video ...
There have been several reports talking about increased effectiveness of ad campaigns when they go cross platform. Some have included TV, print and other media as well as online. As Daisy Whitney mentioned yesterday, YuMe and Nielsen teamed up on a new whitepaper, Dual-Platform Campaigns: Using Online Video to Enhance the Reach and Performance of TV, ...
We've posted a lot of great infographics over the years. The format, which typically combines statistical information in a fun animated layout, is very popular. People enjoy learning important statistics, but no one wants to feel like their in school. Infographics are a way for the reader to feel like they're learning while also feeding ...
What do you get when you combine a $500,000 online video buy with a $2.6 million TV campaign? A 14% percent boost in reach, an 18% jump in frequency and an 11% reduction in the cost of the impressions. Or so says YuMe, the online video network that partnered with Nielsen to study effectiveness of ...
It's that time of year again, when two teams square off for the ultimate crown in professional football. At the same time, advertisers will be squaring off for their own annual Super Bowl competition. Like last year, YouTube is partnering with the network broadcasting the game--in this case, NBC--to bring you the YouTube Ad Blitz, ...
This week I dug through the channels of over 3,000 YouTube subscribers to ReelSEO and identified a few common mistakes that being made that could help you all improve your videos and presence on YouTube. I also picked out a few of my favorite channels and am highlighting them for you guys today. MICROPHONES MENTIONED ...
